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Top 6 Digital Marketing Courses In Kimberley With Placements

Online or digital mode is useful far and wide still, be it advertising. This is one of the most positive things we’ve learned from the COVID pandemic time, hence the emergence of Digital marketing and the need for people well-clued in this. Here we’re discussing the top 5 digital marketing courses in Kimberley.

Digital Marketing Courses in Kimberley

Introduction to Digital Marketing

The advertising of products, brands, or anything of value by online means or using the internet to connect with guests, is called digital marketing. This type of marketing involves the use of emails, social media, textbooks, other multimedia dispatcher web-grounded advertising, etc. as means of marketing. It has been noted that a significant chance of businesses that invested in digital marketing was suitable to maximize their deals. In the period of technology, businesses with better digital marketing strategies yield more advanced results than the ones following the traditional styles of marketing. Hence this is the perfect career option for freshers, career switchers, or people looking to advance in their careers with digital marketing

Let’s Explore Some of the Top Institutes Offering Digital Marketing Courses in Kimberley.

1. IIM SKILLS

First on our list of institutes offering digital marketing courses in Kimberley is IIM SKILLS. Founded in 2015 and headquartered in Delhi, India, it is one of the fastest-growing Ed-tech institutes in the world that has already been well-established in over 23 cities in Asia.

Modules Covered

Core Modules
Content Writing And Blogging
Search Engine Optimization
Social Media Marketing
Search Engine Marketing
Inbound Marketing
Email Marketing
Web Analytics
Special Modules
WordPress Web Development
Integrated Digital Marketing Strategy
Online Reputation Management
Content Writing And Blogging
Media Buying
Affiliate Marketing
Video Marketing
Marketing Automation
Digital Infographic Resume Preparation
  • Course Name – Digital Marketing Master Course
  • Course Duration – 3 Months + 2 Months Paid Internship
  • Course Fee – ZAR 6789 + Taxes (Includes Exam Fee)

IIM SKILLS specializes in the educational domains of Finance, Marketing, Data, Content Writing, and many more. IIM SKILLS offers an online Master Digital Marketing Course. The course is prepared and designed by industry experts in a way that covers both practical and theoretical knowledge, by giving plenty of hands-on learning assignments. These weekly assignments are thoroughly reviewed by the trainer.

Their Course Content explained In detail are as follows:

  • Introduction to Digital Marketing – this module deals with an overall introduction to the course like – why internet marketing, delivery instructions, assignments, exams, support desk timing, etc.
  • Integrated Digital Marketing Strategy – this module deals with Web Designing and Management, Search Engine Optimization, Content Marketing, Social Media Marketing, Paid Advertising, etc.
  • Media Buying & Planning – This module explains the process of media planning and buying. This includes paying for various advertising and media platforms to get space and time slots to advertise your content.
  • Affiliate Marketing – This module explains affiliate marketing which is performance-based digital marketing. 
  • Video Marketing – this module explains the most effective strategies to gain more audience reach through videos on platforms like YouTube.
  • Marketing Automation – This module deals with CRM Integration, Email Marketing, Campaign Management, Engagement Marketing, Social Marketing capabilities, Marketing Analysis, etc.
  • Digital Infographics Resume Creation – this module explains how to include infographics in a resume and their importance. 
  • Web Development at WordPress – this module includes the benefits of using a WordPress website, technical understanding of the site,– plugins, front end & backend website setup, etc. along with necessary tools like WordPress, Sucurri Security, Yoast SEO, Cloudflare, etc.
  • Online Reputation Management – this module explains Paid Media, Earned Media, Social Media, and Owned Properties.
  • Content Writing & Advanced Blogging – this module explains the formats of writing, keywords, and understanding plagiarism. 
  • Inbound Marketing – This module gives details on the introduction and the importance of inbound marketing, funnel creation, landing page optimizations, drip email, magical call to action, etc. along with tools like Landing Pages, Modal Popup, Canva, MailChimp, etc. 
  • Search Engine Optimization (SEO) – this module goes through an introduction to SEO, its history, on-page optimization, and off-page optimization, and local search SEO pages, along with tools like Google Keyword Planner, Ubersuggest, GTmetrix, Plagiarism Checker, etc.
  • Search Engine Marketing (SEM) – This module gives an introduction, to types of Google Ads, along with tools like Google Adwords, Keyword Planner, etc.
  • Email Marketing – this module gives an introduction, to email automation, drip email marketing, spam score checker, etc. along with tools like Mail Chimp, SMTP Server, Sendgrid, etc.
  • Web Analytics – This module explains about an introduction to Google Analytics, Social Media Analytics, campaign building, traffic sources analysis & budgeting, etc. along with tools like Google Analytics, Twitter, LinkedIn Ads, etc.
  • Social Media Marketing – this module includes an introduction to Social Media Channels, Facebook Marketing, Facebook Pixel, budgeting for social media, social media optimization, etc. along with tools like TweetDeck, Hootsuite, Buffer, etc.

The Hands-on Training Will Cover the Following Subjects:

  • Web Development (15 hours)
  • Social Media Marketing (15 hours)
  • Micro Video Marketing (10 hours)
  • Affiliate Marketing (10 hours)
  • Google AdWords (SEM) (10 hours)
  • Email Marketing (15 hours)
  • SEO (25 hours)
  • Content Writing (30 hours)

Professional Courses from IIM SKILLS

Contact: +919580740740, [email protected]

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2. Academy of Digital Marketing

Second on our list of top institutes offering digital marketing courses in Kimberley is the Academy of Digital Marketing. The institute has achieved accreditation by the Continuing Professional Development (CPD) Standards Office. IARC ensures the course content quality standards, quality of delivery, assessment, and administration. Their students are also eligible to join the Content Marketing Association (CMA). Here the courses are mainly differentiated according to the mode of delivery – it can be Home study courses or Classroom courses. Both of these modes have a Certificate course, an Advanced Certificate course, and a Postgraduate Certificate course and the course content is also the same for the same type of certificate courses. The course contents are as follows:

Certificate Course – Covers Topics: – 

Evolution of Digital Marketing – in this you’ll gain a piece of in-depth knowledge on:

  •  Marketing principles
  • Segmentation, targeting, positioning
  • The digital consumer
  • Porter’s five forces, etc. 

Inbound & Social Media Marketing – This Focuses on Practical Skills and Techniques Like:

  • The inbound methodology
  • Personas and customers
  • Social networks like Facebook, Twitter, LinkedIn, etc.
  • Content marketing
  • Blogging

Advanced Certificate Course – Covers Topics:

  • Evolution of Digital Marketing
  • Inbound & Social Media Marketing
  • Search Engine Optimization (SEO) – gives an overview of SEO and learn about:
  • Ranking factors
  • Algorithm updates
  • On-page and off-page optimization
  • Technical Optimization
  • Tools for SEO, etc.
  • Digital Marketing Channels – this gives a better understanding of marketing channels and also:
  • Email marketing
  • Paid advertising
  • Pay-per-click (PPC) campaigns
  • Search and display advertising
  • Mobile Marketing
  • Responsive and mobile sites, etc.
  • Website Design & User Experience (UX) – takes you through a non-technical understanding of designing great websites and you also learn in detail about the following :
  • User experience
  • Presenting information clearly
  • Website objectives
  • Site architecture
  • Responsive design, etc.

Postgraduate Certificate Course – Has Variety More Topics to Cover in This One.

  • Evolution of Digital Marketing
  • Inbound & Social Media Marketing
  • Search Engine Optimization (SEO)
  • Digital Marketing Channels
  • Website Design & User Experience (UX)
  • Analytics and Performance Management – focuses on:
  • Data-driven insights
  • The value of online analytics
  • Analytics 
  • Key Performance Indicators (KPIs)
  • Google Analytics, etc.

Social Media Advertising – This Teaches You About:

  • Setting goals
  • Targeting audiences
  • Analysing social advertising
  • Facebook advertising options
  • Twitter advertising options
  • LinkedIn advertising options

Digital Strategy and Practice – Here You Will Learn About:

  • Industry Framework
  • Situation analysis
  • Objective setting
  • Tactics and actions
  • Presenting your plan
  • Working in-house and with agencies, etc.

The Certificate Classroom-based course is a 3-month course that costs $1,795, and it can be taken as an offline or online course. There are no specific educational requirements. Its counterpart home study course is also a 3-month course that costs $895.

 The Advanced Classroom-based course is a 6-month course that costs $3,895, and it can be taken as an offline or online course. There are no specific educational requirements. Its counterpart home study course is also a 6-month course that costs $1,545.

The Postgraduate Classroom-based course is a 9-month course that costs $4,945, and it can be taken as an offline or online course. There are no specific educational requirements. Its counterpart home study course is also a 9-month course that costs $2,845.

No matter which course you pick, all are well-rounded and with 15+ practical assignments that help you hone your technical skills and strategic analysis. This will aid greatly in your career.

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3. Digital Marketing Institute:

Next on our list of top institutes offering digital marketing courses in Kimberley is the digital marketing institute (DMI), which is considered to be the global standard in Digital Marketing Certification. Founded in 2009 by Ian Dodson and Anthony Quigley, the institute aims to educate marketers to go farther up in their careers and has a proven track record in transforming the skills of digital professionals with 220K+ members worldwide and over 30K+ certified members. Their certification courses are globally recognized and endorsed by several top industry bodies including the American Marketing Association. They offer one of the world’s most recognized digital marketing courses, a Professional Diploma in Digital Marketing, and an Expert-level Certificate in Digital Marketing. 

Professional Diploma in Digital Marketing is a 30-hour online course that takes its students from PPC to SEO, and various other relevant materials while also being updated with the latest cutting-edge technologies and soft skills in digital marketing.

Their Course Content is as follows:

  • Introduction to Digital Marketing – Principles, objectives, etc.
  • Social Media Marketing – Creating & optimizing social media campaigns, setting up a social media experience for a business, etc.
  • Content Marketing – Creating and curating content, using content research to find opportunities, metrics and performances, etc.
  • Search Engine Optimization (SEO) – Fundamentals, Keywords, SEO Content Plan, etc.
  • Paid Search (PPC) using Google Ads – Fundamentals, Search Campaign Management, Paid search campaign measurement, etc.
  • Display and Video Advertising – Fundamentals, creating display and video campaigns, targeting display, video campaigns, etc.
  • Email Marketing – Fundamentals, email design, tools and strategy, marketing automation, etc.
  • Analytics with Google Analytics – Fundamentals of web analytics, creating and configuring Google Analytics Account, setting goals with Google Analytics, using Google Analytics 4, etc.
  • Digital Marketing Strategy – Fundamentals, digital strategy research, setting strategic objectives and KPIs, developing a creative strategy, etc.
  • Website Optimization – Web design and website optimization, publishing a basic website, website metrics, developing insights, etc.

This course can be attended by marketers working in management or senior management, fresh graduates, entrepreneurs, and business owners, etc. Upon course completion you’ll receive their globally recognized certification.

Expert-level Certificate in Digital Marketing course is an advanced course where you’ll learn more about CX, search marketing, digital strategy, and more. This is a 44-week course that costs $4109.

Their Course Content is as follows:

  • Social Media Marketing
  • Strategy and Planning – Budget & resourcing, marketing automation & CRM, big data & analytics, etc.
  • CX, eCommerce, and CRO – UX research & design, e-commerce strategy, website optimization, CX essentials, graphic design essentials for marketers, etc.
  • Digital Selling that includes topics like Fundamentals of social selling, attracting customers, increasing engagement, etc.
  • Strategic thinking
  • The art of persuading & influencing, etc.
  • Search and Digital Channels –
  • Essential Skills like project planning, creativity skills, working with others, and personal skills.

The course can be taken by marketing managers, marketing executives, IT managers, business owners, entrepreneurs, graduates, etc. They also have an unrivaled student support team to help you with queries and doubts.

4. Digital Marketing Academy:

Next on our list of institutes offering digital marketing courses in Kimberley is the Digital Marketing Academy. Founded by Dylan Kohlstadt in 2011 with nearly 20 full-time staff members. Having over 20 years of experience in marketing management experience, Dylan realized the need to upskill other entrepreneurs and marketing managers with knowledge of digital marketing skills. They provide an Advanced Certificate in Digital Marketing. This is a 5-day Masterclass and although the classes are conducted in Cape Town and Johannesburg, they provide online classes of the same.

The Course Content Includes:

  • Digital Strategy and Email marketing – basics, comparison of traditional marketing with digital marketing, etc.
  • Social Media Marketing includes the social media landscape, each channel’s pros, and cons, how to create an effective strategy for social media marketing, content making that can keep the customers engaged, etc.
  • SEO, WordPress, Web design, Google Analytics, and Usability Testing
  • Online Advertising, Google Adwords, Testing and Tracking
  • Report Reading
  • Briefing – this includes PPC, CPC, CPM, CPL, etc.
  • Email marketing, eCommerce Website Design
  • Data Mining, etc

At the end of each course, students will be given tasks to be completed for course completion. This ensures the development of practical knowledge in students. All the required tools, resources, and templates will be provided by them. The course costs around $1678. 

5. SprintZeal

Up next on our list of top institutes offering digital marketing courses in Kimberley is Sprintzeal, one of the leading global marketplaces for learning. Founded in 2011, Sprintzeal has come a long way to be declared a leading global company for training and certification.

TTheir performance-driven workforce specializes in Sales, Operations, Marketing, Management, and Consulting, always working for a significant improvement in business performance and productivity. Their training courses with state-of-the-art knowledge and equally updated technical skills allows the students to have more efficient learning. They have roughly trained 126K+ students, with over 800 qualified trainers, 300+ courses to choose from, and 10+ global accreditations.

They, offer a Digital Marketing Masters Program Certification Training, which aims to help its students advance in their digital marketing careers. The course is taken by trainers with more than 12 years of experience in the industry.

The Objectives of This Course Are as Follows:

  • Social media exposure and marketing skills
  • Knowledge of brand awareness
  • Market analysis and related topics with all essential tools
  • Importance of SEO
  • Google Analytics
  • Content marketing strategies, etc.

Some Important Concepts Covered in the Course Are:

  • Search Engine Optimization (SEO)
  • SEO reporting and relevant tools
  • Social Media Optimization – includes bookmarking, blogs, news, press release, etc.
  • Pay Per Click management – campaigns, Ads, PPC tools, reporting, etc.
  • On-page and off-page optimization
  • Google Analytics
  • WordPress
  • Keyword optimization
  • Target audience research 
  • Email marketing
  • Content marketing
  • Mobile Marketing
  • Brand management, etc

Some Other Course Highlights in General Are:

  • Master’s Program Certification on course completion
  • Students will get placement assistance.
  • All relevant study materials are provided
  • Online interactive sessions with trainers
  • Real-time projects, and case studies
  • They have live online training for A$1871.
  • They also have customized training for a corporate team with flexible pricing options with both online and offline training options. 

6. Edith Cowan University –

Next institute that offers one of the best digital marketing courses in Kimberley is Edith Cowan University (ECU). The university was named after the first woman to be elected to the Australian Parliament, Edith Dircksey Cowan. Her belief that the key to growth, change, and improvement in society is education is taken seriously in the university. As part of this, ECU students are expected to work on various integrated learning placement opportunities, practicums, fieldwork, and networking as part of their curriculum. ECU offers a Graduate Certificate of Applied Digital Marketing course. The course is designed after consulting industry experts to prepare job-ready graduates. Students will learn topical, current issues of the industry, the latest marketing practice along with how to strategically work with digital and social media.

The course structure is as follows:

  • Applied Digital Marketing – this module covers:
    • Introduction to digital marketing
    • Digital consumer analysis, segmentation & targeting
    • Digital marketplace analysis: Micro
    • Macro environment
    • The digital marketing strategy
    • Content marketing
    • Digital media and the marketing mix
    • Digital campaign planning
    • Marketing communications using digital media channels
    • Digital Analytics
    • Relationship marketing using digital platforms
    • Delivering the digital customer experience
  • New Product Development for 20 credit points this module covers:
    • Innovation management
    • Market adoption
    • Technology Infusion
    • Product development
    • Business analysis
    • Concept testing
    • Screening
    • Idea generation
    • Corporate strategy and NPD implementation
    • The importance of the NPD process
  • Current Issues in Marketing – this module includes:
    • Current and emerging issues and trends in marketing
    • Technology, innovation and the digital landscape in marketing
    • Contemporary marketing strategy and research trends analysis
    • Global challenges impacting the marketing industry

Students will also have exposure to tools like Salesforce Social Studio, WIX, Google Analytics, SEO, artificial intelligence, and more industry-standard software and technology to apply their theoretical knowledge. This course can be completed in 6 months (full-time) or a year (part-time).

The course entry prerequisites are as follows:

  • Bachelor’s degree or equivalent learning with a minimum of 5 years of relevant professional experience.
  • IELTS score of 6.5, or no less than 6.0, or a 0.375 EFTSL. Also, postgraduate level study or higher from an Australian higher education provider, etc.

The course can be taken full-time or part-time, on campus at Joondalup or online for domestic students, international students can take the course part-time online, or full-time at Joondalup or online.

Frequently Asked Questions (FAQs)

Q1. What are the educational qualifications required to attend any digital marketing courses in Kimberley?

The basic requirement is a 10+2 educational qualification unless specifically stated.

Q2. Are digital marketing courses in Kimberley difficult?

The digital marketing courses in Kimberley are not difficult as most courses are beginner friendly and start with the most basics of digital marketing. 

Q3. Is digital marketing a good career option?

In this technically sound era, digital marketing is on the rise in all fields of industries. Thus, digital marketing is proving to be a good and highly lucrative career over the past few years and continues to be in demand. 

Q4. What is the average salary of a digital marketer in Australia?

The average annual salary of a digital marketer in Australia is $84,940. This can vary with the number of years of experience.

Conclusion

This new period demands people with knowledge of the rearmost technologies that can help businesses rather than the lower effective traditional marketing styles. We’ve handed the top institutes offering digital marketing courses in Kimberley, but there are numerous further. Kickstart your career with digital marketing. Pick the most desired institute in your mind from the list of institutes to choose for digital marketing courses in Kimberley and get started.

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