Best 5 Digital Marketing Courses In Jayanagar With Placements

November 25, 2023 Shobha Vinod Courses, Digital Marketing

We can observe a considerable increase in online traffic over the past few years. Online purchases offer sheer convenience to the online consumer. Businesses have realized the importance of digital presence to capture new customers and retain old ones. The demand for skilled digital marketing professionals has increased manifold. Competition is intense in the online space. The digital marketing courses in Jayanagar will help you leverage the opportunity.

What is Digital Marketing?

Marketing involves establishing a connection between the business and the existing and prospective customers at the right place and opportune time. With people spending considerable time on the internet, it is the right place to attract their attention. So, enter the age of digital marketing or online marketing.

Digital marketing involves all the advertising efforts using electronic mediums like the internet to reach the target audience. Businesses use digital communication to create campaigns for the promotion of their goods and services.

The digital channels they use include emails, mobile apps, search engines, social media networking sites, etc. Digital marketing calls for a different strategy than that involved in traditional marketing. So let us take you through a brief overview of digital marketing.

Types of Digital Marketing

Within digital marketing, there are many specializations. Some of the most relevant types are discussed below.

Search Engine Optimization

Search Engine Optimization, or SEO, is a scientific technique to make webpages capable of attracting search engines. Optimizing web pages in terms of quality of content, mobile-friendliness, extent of user engagement, and quality inbound link inclusions is an art as not everyone can master the technique.

In short, SEO techniques do not always ensure a high ranking of web pages due to the ever-evolving algorithms by Google. But careful monitoring of the webpage performance and appropriate and timely modifications can help matters.

Social Media Marketing

Social Media Marketing encompasses all those activities which are intended to seek attention, divert traffic to a webpage and enhance brand awareness through meaningful online engagements.

Facebook, Twitter, Instagram, LinkedIn, and YouTube are some of the popular social media marketing platforms. Here one can devise various social media marketing strategies whose goals vary from direct purchases to reaching out to the target audience through appropriate interactions.

Content Marketing

Quality content is the means to engage with the intended audience and to establish a connection with prospective customers. Content marketing aims at attracting prospects that finally lead to conversions into customers. So, content has to rank highly on the search engine result pages and efforts have to be directed in that direction.

Pay-Per-Click Marketing

PPC marketing, as it is popularly known, refers to the display of your ad on any of the search engines for which payment is to be made only when a user clicks on the ad. You can track the performance of your campaign from the chosen ad platform.

Affiliate Marketing

This is a revenue-sharing model which helps you to earn money by promotion of another business. For every purchase triggered through your promotion, you as an affiliate can earn a commission.

Email Marketing

This involves sending promotional messages expecting the prospect to click them. It is more complex as the email should be customizable as per the preference of the prospect and should be flexible.

Benefits of Digital Marketing

Digital marketing has risen to prominence in the online space and offers many advantages.

There are a Few Benefits in Availing Digital Marketing:

A broader geographic reach among the audience
Establish meaningful relationships with prospects and customers
Cost-effective compared to traditional marketing
Helps to evaluate the performance of the marketing strategy and take corrective action
Helps to connect with the audience and gives them a channel to connect with you
Helps you to customize marketing campaigns as per target customer groups
A faster and easier way to initiate conversions that could result in the purchase of a product or service
Helps to realize the growth potential of your business

Digital marketing is a booming industry in today’s digital world. You are bombarded with content when you browse the internet. It could be in the form of text, images, videos, audio, etc.

Content has become the king of the online landscape. You might be curious to know who the director behind these online scenes is. That’s the team of digital marketers for every business who creates an online experience on websites for you and engages you. This should get you interested to explore careers in digital marketing.

Explore the Top 23 Digital Marketing Courses in Bangalore

Careers for Digital Marketers

Digital marketing has generated a plethora of career opportunities. Some of the much-in-demand job roles are:

SEO Executive / SEO Strategist / SEO Manager / SEO Director
PPC Professional
SMM Specialist, SMM Strategist / SMM Manager
Content Writer / Content Strategist
Digital Agency Account Manager
Web Developer and Web Designer

Find out the reasons why you should choose digital marketing as a career.

The need among businesses to achieve prominence in the digital space has spiraled a demand for professionals in this field. Companies are hiring digital marketers in various roles.

It is a lucrative career that is much sought after nowadays. To be part of this marketing revolution, check out the digital marketing courses in Jayanagar. These will help you acquire the relevant expertise. Many institutes are conducting digital marketing courses. Here are the best 5 institutes offering digital marketing courses in Jayanagar.

1. IIM SKILLS

IIM SKILLS is one of the best institutes in India providing training in professional courses. IIM SKILLS training commands great value in the industry. The training helps to boost your professional skills and confidence to face the challenges posed by the job market. They equip you to make crucial career decisions. The institute has risen to a leading position in a short time since its inception 7 years ago and is a force to reckon with in the training field.

Modules

Core Modules
			Content Writing And Blogging
			Search Engine Optimization
			Social Media Marketing
			Search Engine Marketing
			Inbound Marketing
			Email Marketing
			Web Analytics

Special Modules
			WordPress Web Development
			Integrated Digital Marketing Strategy
			Online Reputation Management
			Content Writing And Blogging
			Media Buying
			Affiliate Marketing
			Video Marketing
			Marketing Automation
			Digital Infographic Resume Preparation

Course Name – Digital Marketing Master Course
Course Duration – 3 Months + 2 Months Paid Internship
Course Fee – INR 34900 + 18% GST (Includes Exam Fee)

IIM SKILLS has a robust curriculum for every course they offer. The institute updates its curriculum to keep up with the requirements of the industry. The courses cover the fundamental concepts as well as advancements in the relevant field and are job-oriented. They are ably supported in this mission by a team of highly experienced industry experts who impart superior-grade training.

IIM SKILLS offers courses in digital marketing, content writing, GST Practitioner Certification, and CAT exam. The Digital Marketing Master Course (DMMC) at IIM SKILLS is one of the best digital marketing courses provided in this field.

The Key Highlights of DMMC are:

180 hours of live virtual training
Suited for students, working and retired professionals, homemakers
Encompasses all the key Digital Marketing components
The teaching methodology is a blend of live lectures, case studies, and assignments
Hands-on learning
Focus on web marketing Tools
10+ case studies covered
Work exposure to 15+ live projects
Acquire Master’s Certification
Guidance for global certifications like Hubspot, Google, etc

Course Details

IIM SKILLS provides one of the best digital marketing courses in Jayanagar at affordable rates. On successful completion of the course, you can be assured of a letter of recommendation along with the certifications. SEO is very much sought after by most digital content development agencies. Learn in detail about search engine optimization with an SEO training course.

IIM SKILLS Students Are Working At

Hiring Partners

Why choose IIM SKILLS for Digital Marketing Course in Jayanagar?

With its alumni now placed in some of the prestigious companies like BMW, KPMG, IBM, Dell, etc, the placements speak for the quality of the DMMC course being offered by IIM SKILLS. It always has been the endeavor of IIM SKILLS to bring quality digital education to your doorsteps at an affordable price.

The credentials of IIM SKILLS speak volumes of their expertise. However, you can have a detailed view of the IIM Skills Digital Marketing Course Review. Without any doubt, IIM SKILLS ranks in the top bracket for digital marketing courses in Jayanagar.

More Professional Courses from IIM SKILLS

Contact : +919580740740 , [email protected]

Alumni Reviews

2. Indian Institute of Digital Education

Indian Institute of Digital Education (IIDE) is another renowned edtech institute imparting training for the needs of the digital space. Setup in 2016, the institute offers a wide combination of courses in digital marketing/ business.

Course Highlights

40+ Hours of Video Learning
70+ Hours of Live Learning
20+ Industry Tools Mastery
7 Modular Assignments and 1 Final Project
13+ Certifications
8 Brand Projects
100% placement assistance
250 + Hiring Partners
Industry experts as faculty
Career Guidance
Resume & Interview Coaching

Also, check out the top 7 Digital Marketing Courses in Malleshwaram