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Top 7 SEO Certification Courses to Become Successful in 2024

Nowadays, we are living in a digital world. Would you like to fatten your own business? Would you like to create your own brand value? Would you want to let everyone know about your brand? Then the only answer is digital marketing.


List of the best SEO certification courses


But you have to do these things properly. Right? Then you have to learn the art of SEO; Search Engine Optimization. I know what you are thinking now. SEO is a tough job. How to do this?


Don’t worry; all you need is proper guidance. Thus, you have to choose a structured SEO certification course wisely. Prior to going through the course features, you should know the fundamentals of SEO.


What Is SEO?


SEO means “search engine optimization.” It is the method of finding a way to help a site or piece of content position higher in search engines such as Google. It is one kind of art and science to manage your pages or contents. Since search is one of the fundamental manners by which individuals find content on the web; higher positioning in search engines can lead to a growth in traffic to a website.


Why is SEO required?


  • Rankings And Visibility: SEO assists you with positioning higher in search results. It accumulates greater visibility on the internet. It’s making potential clients bound to click over to your webpage.
  • Web Traffic: SEO increases your natural web search tool traffic. Thus it expands the number of visitors your page sees every day. The more people visit your website, the more you can expand your business.
  • Reliable: The better your SEO score is, the higher chance you’ll show up on search engines like Google and Bing.
  • Growth: SEO is vital for the growth of your business. The higher you rank on a search engine, the more natural web traffic your website will get. That’s all there is to it.
  • User-Experience: A well-optimized site always communicates properly with the target clients. Web search tools like Google and Bing can without much of a stretch force the data they need to transfer to clients. If a user battles to explore your site, then the search engines will do so as well.


You may be interested to go through the prevalent Top SEO trends


How Many Types Of SEO Are There?


There are mainly three types of SEO. These are:

  1. i) On-Page SEO: On-page SEO is a strategy. Individual site pages utilize it to rank higher. It helps to earn more significant traffic in search engines.
  2. ii) Off-page SEO: Things that happen away from your site. It incorporates link building, search engine, link exchange, increasing link popularity.
  3. iii) Technical SEO: Technical SEO refers to working on the technical parts of a site. It helps to build the higher positioning of its pages in the search engine.


Acquire the art of creating SEO Content under the expert guidance with the Best SEO Course


More Professional Courses from IIM SKILLS

Career Opportunities After Completion Of The SEO Certification Course:


SEO specialists are high in demand. Organizations need search optimization to compete in most niches. SEO experts are recruited as a feature of content and digital marketing programs such as web engineers, content advertisers, and numerous different job roles.


Companies are doing so because they need web traffic to make their campaigns successful.

Here I’ve listed some career paths for new to expert SEO professionals.


  1. Search Engine Marketer
  2. Business Marketing Consultant
  3. Digital Marketer
  4. Content Marketer
  5. Marketing Analyst
  6. SEO Manager
  7. Entrepreneur


Are you ready to dive into the course details? Then here they are.


In case, you want not only to acquire SEO skills but explore the horizon of digital marketing, then sign up for a free demo session of the Best Digital Marketing Course


Top SEO Certification Courses


1. HubSpot Academy


HubSpot Academy is a worldwide popular digital platform. They are the leader in sales, inbound marketing, customer service, and many more. This is the perfect destination for the SEO certification course.




Course Name: SEO Certification Course

Course Duration: 3 Hours

Course Price: It’s Free!


Course Features:


This course comprises 8 powerful lessons. These are:

  • Introduction
  • SEO Basics
  • ON page and Technical SEO
  • Keyword Research for SEO
  • Link Building for SEO
  • Optimizing Your Website
  • SEO Reporting
  • Steps for The Certification


After completion of the course, you have to give an examination to get the certificate. However, there’s not all that much course material. You’ll probably be left with a greater number of inquiries than replies. For this reason, maybe you will opt for the paid course.  Obviously, if you need.


2. Coursera


Coursera is the worldwide online learning stage.  It offers anybody, anywhere admittance to online courses. It provides degrees from elite colleges and organizations. This is one of the best places to learn SEO. The good news is that they provide an SEO certification course here.


Course Features:


Course Name: Google SEO Fundamentals

This course is proposed by UCDAVIS (University of California)

Course Duration: 29 Hours

Course Fees: Free!


One piece of the great news is waiting here for you. Do you want to learn SEO from google? Then the answer is Google Digital Garage. They are also offering this course to learn SEO.


Course Curriculum:


  • Introduction to ON-page SEO
  • Introduction to OFF-page SEO
  • Introduction to Technical SEO
  • Keyword Theory & Research



  • This Course Plus the Full Specialization
  • Shareable Certificates
  • Self-Paced Learning Option
  • ReadingsPractice & Course Videos
  • QuizzesGraded Assignments with Peer Feedback
  • Graded Quizzes with Feedback
  • Graded Programming Assignments


3. Moz Academy


Moz Academy is the perfect destination for SEO certification. This is the popular digital educational academy. They are great in the SEO part. They provide most SEO courses.


Course Features:

Course Name:  SEO Essentials Certification

Course Duration: over 6 Hours

Course Fees: $595


Learning From The Course:


This course meticulously describes the situation on the fundamentals of SEO. It provides students with the knowledge they need to begin running their own missions. They have divided the full course into 6 modules. These are:


Part1: Understand the Fundamentals

Part2: Develop Keyword Strategies

Part3: Apply On-Page Optimization Strategies

Part4: Build Effective Link Strategies

Part5: Create Efficient Reporting Strategies

Part6: Final Exam


4. SEMrush Academy


SEMrush is an innovator in the area of search engine marketing. Are you looking for an SEO certification course? SEMrush Academy is certainly the perfect spot for you. SEMrush has been recognized in the world by winning a few awards as the best SEO programming suite.


Aspiring marketers can take on more than 25 free marketing courses through this Academy. They acquire certificates by taking free tests. SEMrush Academy provides a learning series of SEO. How nicely they chose an essential SEO-related topic and made a course on it.


The mentor of some courses is Mr. Greg Gifford! He is an accomplished SEO expert who spends significant time in Local SEO. The most exciting part is that all the courses are absolutely free! Pick the courses as per your need.


The List Of The Courses They Provide Are As Follows:


  • SEO Fundamentals Course with Greg Gifford
  • Keyword Research Course with Greg Gifford
  • Backlink Management Course with Greg Gifford
  • Mobile SEO Course with Greg Gifford
  • Local SEO Course with Greg Gifford
  • Growing Your SEO Company with Semrush accompanied by Greg Gifford
  • Digital Marketing for SMBs with Greg Gifford
  • Role of Content Course with Eric Enge
  • SEO Fundamentals accompanied by Eric Enge
  • Semrush Overview Course
  • Competitive Analysis and Keyword Research Course
  • On-Page and Technical SEO Course
  • Link Building Course
  • Rank Tracking Course
  • Mobile, International, and Local SEO Course
  • Management, Reporting, and Collaboration Course
  • Semrush Site Audit Course
  • Technical SEO course with Bastian Grimm
  • On-Page and Technical SEO Course
  • Semrush SEO Toolkit Course
  • Audit Your Online Visibility with SEMrush


Don’t rush! Take your time. Think about which course is useful to you. Make a shortlist of it. Then only pick courses one after another. Many courses are only an hour-long, yet a few are 4-5 hours or more.


5. Yoast Academy


Yoast Academy assists you with upgrading your endeavors by offering distinctive SEO training. It covers all SEO topics from novice to cutting edge. University-trained teachers and world-class SEO experts developed these courses. For the SEO certification course, no doubt it’s an excellent place.


Yoast SEO Academy provides online SEO training. There are two types of courses.

  1. Free
  2. Premium

If you are a novice and want to gain some basic knowledge then go for the first one.

If you want to go to the root of the subject and want to gain practical knowledge then go for the second one.


Courses Under The First Category:

SEO for beginners training

WordPress for beginners training

Yoast SEO for WordPress plugin training

WordPress block editor training

Structured data for beginners training

SEO news


Courses Under The Second Category:

All-around SEO training

International SEO training

Keyword research training

Local SEO training

Ecommerce SEO training

SEO copywriting training

SEO for beginners training

Site structure training

Structured data for beginners training

Technical SEO training

WordPress block editor training

WordPress for beginners training

Yoast SEO for WordPress plugin training

Understanding structured data training

The Yoast SEO Premium plugin

The cost of the premium category is $89 per year. It incorporates one year of free updates and backing.


6. Directive Institute


Directive Institute is an internet training stage intended to help marketers. It helps them from any level of experience evolve the essential skills needed to launch their own website. They are experts in the SEO part. This is one of the best destinations for SEO certification courses.


Their step-by-step training comprises more than 40 illustrations across 4 primary Modules. Get limitless admittance to the whole group for $99 per month.


Course makers at the Directive Institute are very much thoughtful. They understood that while there were a lot of SEO courses accessible on the web, a large portion of them focused on significant theoretical ideas. Most of the other courses didn’t set out sufficient open doors for pupils to practice abilities. They couldn’t apply what they realized.


In view of that, Directive Institute focused its SEO course to assist students. It assists them with growing real marketing abilities and expertise by consolidating theoretical guidance with useful practical activities.


This Institute offers digital marketing courses for students, agency and in-house marketers, business owners,  and marketing beginners looking to expand their online marketing skillset.


Students at Directive Institute can appreciate limitless admittance to all course materials across four modules – SEO, PPC, CRO, and Data Analytics and Optimization – for a one-time frame course enlistment of $99 per month. Progressing admittance to devices and layouts, intuitive tests, Directive Institute confirmation, and reasonable abilities advancement make this one of the most incredible worth SEO courses accessible.

7. Udemy


Udemy is a web-based learning platform with more than 155000 courses and 40 million students.

Udemy is a stage that permits educators to create online courses on their favored topics. Utilizing Udemy’s course improvement devices, they create these courses.


Course Features:

Course Duration: 10 Hours

Course Fees: 8,640/-

But please don’t hurry. Most of the time they offer huge discounts on their courses. You can buy this course only for 455/-. If it’s not urgent then wait for some time.


Key Features:

  • 10 hours on-demand video
  • 17 articles
  • 14 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of completion


Learning From The Course:

  • Training on 50+ SEO elements to rank 1 on Google Search Engine
  • The motivation behind why those SEO factors matter progressively
  • What those SEO factors mean for the positioning of sites on Google
  • How to Rank 1 in Search Engines
  • Become familiar with all the SEO factors
  • Web optimization your site to acquire additional natural traffic from Google and other web search tools
  • Make your site stack in under 0.5 seconds and increment deals/changes by 2X
  • Get Page speed experiences score of up to 100 for both work area and versatile
  • Become familiar with the Essential abilities to advance your site for Google, Bing, and Yandex web search tools
  • Get ordered via web indexes quicker
  • Further, develop the User experience of your site – The future SEO factor
  • Diminishing your site guest’s bob rate and further develop time spent on your site
  • Figure out how to utilize the best free SEO devices across the whole web
  • Get low rivalry, high traffic improved long-tail watchword list – Hands-on
  • Realize which sort of backlinks are not commendable any longer
  • Get a significant rundown of in excess of 25 White Hat Backlink age sources
  • Learn lapsed SEO procedures/Myths, which can hurt your site


Frequently Asked Questions


1. Does SEO require coding?

The quick answer is: no, SEO generally doesn’t need a lot (or any) active coding. You can do a fine job of SEO without handling code. But the more extended answer is: yes. A capacity to do a bit of coding yourself is always a valuable skill to have.


2. Is SEO truly significant?

SEO consists of various components. Knowing how they work is vital to understanding why SEO is so significant. SEO is crucial because it makes your website more noticeable. It drives more traffic and more chances to change over possibilities into clients.


3. Is SEO easy to learn?

It incorporates everything a novice has to think about SEO. SEO isn’t that difficult to learn. You should simply allocate the necessary time and effort to become familiar with the different SEO concepts. … There are plenty of sources you can use to begin learning SEO through the internet.


4. What is SEO training?

SEO training is there to develop your website’s positioning in the search engines. This SEO course will assist you with increasing the search position of your blog, website, or  Linkedin profile. This SEO certification or training course is about online marketing. You need this to rank your pages in the search engines like Google, Bing, etc.


5. What are SEO tools?

SEO tools give alerts about the general wellbeing and accomplishment of your website. They assist to distinguish shortcomings or issues that might prevent you from ranking. They also help with revealing spaces of a chance to improve.


There are various kinds of SEO tools. You need to research and learn about them to use them properly. Fortunately, most of them are free.




Thanks for checking out the above-mentioned best seven SEO certification courses! Hope these assist you with recognizing the most efficient SEO certification course. Obviously, you will learn some new ideas. These will help you to enhance the learning outcomes. In this way, you can upgrade your SEO abilities, catching more natural traffic, and improving your website ranking.


All the above-mentioned courses have different features starting from beginner to advanced level. Free and paid both courses are discussed above. The two of them have their own benefits and drawbacks. A proper course smoothes learning and understanding in learners. Now go through the course details and choose your course wisely as per your requirement.

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  • Hi, I am asha, How long is the duration of a seo course. And should I opt for a free one cause it seems legit. But I am skeptical about the course contents. Since it’s free does that mean it contains less content than the paid courses. Also what is the value of those seo certification. Is it worth it to get a free seo course? What is the basic difference between a free course and a paid course? I have a background in digital marketing also and want to add seo to m skill set. Thank you very much.

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