Top 15 Digital Marketing Courses In Singapore in 2023

Digital Marketing Courses in Singapore ensure that individuals from different fields can upgrade their skills to keep up with the changing times. Singapore or the Republic of Singapore is the most prosperous city-state in southeast Asia. There has been tremendous development in all aspects. 

The charming city-state has some of the top businesses in different sectors. With such development, Singapore is a great place to start your career in. Several reputed educational institutions offer high-quality digital marketing courses in Singapore to provide you with efficient knowledge of running different businesses in the web space.

Here you have the list of 15 Digital Marketing Courses in Singapore that are globally recognized as some of the most comprehensive curriculums in digital marketing disciplines. 

1. IIM SKILLS

IIM SKILLS offers one of the finest digital marketing courses that are industry-relevant and job-oriented. They make sure that the curriculum is easy for everyone to understand. All you need is the desire to learn the important components of digital marketing, and apply them in your professional life.

The Digital Marketing Master Course (DMMC)  is certainly the most comprehensive course that packs in hours of practical knowledge to bolster your existing skills. The course fee is S$ 640 approximately.

It is an intensive 180 hours of comprehensive live, virtual classroom training. The course provides in-depth training in 40 core digital marketing modules.

It is a 3 months digital program with plenty of scope for learning and implementing online marketing concepts. Apart from the master certification from IIM SKILLS, you get training for 13 major certifications preparation. This includes training for Hubspot, Facebook, and Google Certifications.

Modules Covered

• Course Name – Digital Marketing Master Course
• Course Duration – 3 Months + 2 Months Paid Internship
• Course Fee – SGD 588.66 + Taxes (Includes Exam Fee)

Salient features

You get to familiarize yourself with some of the most important tools like Facebook Ads, Facebook Insights, Keyword Planner, LinkedIn Ads, YouTube Analytics, Ubersuggest, Moz, Semrush, Twitter Ads Google Trends to name a few.

The hands-on assignments are for a complete duration of 120 hours. It involves practical training on all the key concepts of online marketing.

There are dedicated live projects on Web Development, Search Engine Optimization, Social Media Marketing, Email Marketing, among others.

The mentors provide you with invaluable tips and strategies to create winning campaigns in the online space. They are highly qualified and are active digital marketers with knowledge of the best practices and current trends dominating the webspace.

More Courses from IIM SKILLS

• SEO Course
• Technical Writing Course
• GST Course
• Content Writing Course
• Financial Modeling Course
• Business Accounting And Taxation Course
• CAT Coaching

Contact: +919580740740, [email protected]

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2. Equinet Academy

Equinet Academy conducts one of the most popular digital marketing courses in Singapore. It is a Skills Future Approved training organization in Singapore under the framework of Infocom Technology.

Established in the year 2013, Equinet Academy has fast risen to become one of the top institutes in Singapore. They offer digital marketing courses for students across diverse sectors.

Course Name Certified Digital Marketing Strategist (CDMS) Program. You can individually take these courses as well. They are accredited by the Singapore workforce skills qualifications.

The curriculum includes learning the following 6 core modules exhaustively:

• Digital Marketing Strategy
• Content Marketing
• Search Engine Optimization
• Digital Advertising
• Social Media Marketing
• Digital Marketing Analytics

The other Digital Marketing Courses offered in the institute as follows:

• Digital Marketing Advanced Modules
• Content Marketing Strategy
• Search Engine Optimization
• Social Media Marketing
• Advanced Digital Marketing Analytics (GAIQ Certification)

They aim to offer courses in many different disciplines. Hence, Equinet also offers digital marketing elective courses mentioned below:

• Facebook Marketing And Advertising
• Google Ads
• Search Engine Marketing And Display PPC
• Google Tag Manager Certification
• LinkedIn
• Sales And Marketing
• Conversion Rate Optimization
• Email Marketing
• Web Designing And WordPress
• Website Creation

Key features of the institute

They have a highly productive environment that nurtures and helps students to understand and focus on their strengths and improve on the weaknesses.

The setup is replete with all the important features that facilitate learning like flip charts, projectors, whiteboards, fast internet connection, laptops.

The faculty has years of experience in the digital domain creating quality campaigns for brands. Therefore, they have formulated a training program that incorporates important learning methodologies for students to grasp the concepts of online marketing incisively.

The course offers and relevant information and practical oriented curriculum. This enables students to become job-ready by the time the course, is complete.

Address 10 Anson Road, #25-8 International Plaza, Singapore 079903 Contact + 656 7450 745

3. National University of Singapore

The National Institute of Singapore is a pioneer institution that offers one of the finest digital marketing courses in Singapore. Ever since its Inception in 1981, it has helped to create successful professionals in their respective fields.

NUS has been recognized as one of the pioneers for the national skills future movement to lead the workforce to greater heights.

The Digital Marketing and Content Creation Professional Certificate incorporates contemporary practices and trends that help to create high-grade strategies.

The course involves a lot of hands-on training and project work that further helps you to develop confidence in strategizing for the web.

NUS certificate is awarded in collaboration with Singapore Media Academy, and the Association Of Advertising And Marketing Singapore. The total fee for international students is S$ 14338, and for students in Singapore, it is S$ 8346.

Course Name Professional Certificate In Digital Marketing And Content Creation

The curriculum includes:

• Social Media Analytics
• Web Analytics
• Digital Marketing Online Content Creation
• Group Presentation

Salient features of the institute:

The course offers to provide 360 degrees understanding of online modules. This involves creating campaigns and implementing digital strategies for different online platforms including social media channels.

You get to analyze and report different metrics and create strategies based on the data you glean from these reports.  The course equips you with the skills to integrate the different digital marketing components. You can leverage the benefits arising out of their individual qualities.

This helps you to bring out the best features of these particular modules. By the end of the course, you become proficient in all online modules. Moreover, you become competent in ideating and implementing complex digital strategies for or your business goals and objectives.

Address 21 Lower Kent Ridge Road, Singapore 119077 Contact + 65 6516 6666

4. Happy Marketer

Happy Marketer is one of the top digital marketing firms in Singapore. Since 2009, they have successfully created digital campaigns that have been data-driven and focused. Those have reaped results for brands and businesses.

Their digital knowledge has enabled them to start a Google Analytics Training Program. Here, they provide a thorough understanding of how Google Analytics can help you to make judicious business decisions.

The course offered is Google Analytics Training Workshop

Course fee S$895 + GST

Topics will cover the following significant components:

• Web Analytics Foundation
• Google Analytics Tracking
• The Understanding Of The Right Metrics Of Data In-depth
• Key Performance Indicators
• Environment And Analysis
• Setting Up Filters, Goals
• Understanding Terminology
• Managing Accounts
• Customer Relationship Management And Loyalty
• Advance Segments In Google Analytics
• Reporting Google Analytics
• Certification Preparation Guide

Address Guoco Tower 1, Wallich Street, Singapore 078 881 Contact + 65 6653 8060

5. M.A.D

The M.A.D Institute of Singapore stands for marketing, advertising, and design. The programs offered by the institute are some of the best curriculums. They intend to provide an all-around understanding of the complex components of the online domain.

Since its inception in 2003, it offers a plethora of courses in the domains of marketing, design, and advertising. The Digital Marketing Course, offers a comprehensive understanding of advertising, user interface, design, communications, photography, digital image.

They also have certification courses in communication design, corporate identity, editorial packaging, online media designing.

There are three types of digital marketing courses at M.A.D School Singapore

1. Post-graduate Diploma In Digital Marketing
2. Diploma In Digital Marketing
3. Digital Marketing Workshop

Post-Graduate Diploma In Digital Marketing:

• Customer Behavioral Insights
• Data Intelligence
• O2O Brand Communication Strategy
• Trending Technology For Marketers Strategy
• Digital Marketing
• Customer Experience Journey
• Mapping And Design
• O2O Project With Mentorship

The Diploma in Digital Marketing includes the following topics:

• Fundamentals Of Digital Marketing
• Social Media Marketing
• Content Marketing And Creation
• Innovative Marketing
• Branding
• Copywriting

The professional workshop in digital marketing includes learning about the different digital modules below:

• Search Engine Optimization
• Social Media Marketing
• Search Engine Marketing
• Mobile Marketing
• Email Marketing And Analytics

Address Riverside Point, #03-22, 30 Merchant Road, Singapore 058 282 Contact + 65 6337 5449

6. Avado Learning

Avado Learning provides education in different digital marketing components comprehensively. They are one of the most ambitious digital marketing courses in Singapore.

The faculty is helpful and provides a conducive environment to learn, thrive, and apply digital marketing knowledge in practical projects. The support team ensures that all your confusion and queries are answered in time.

Their squared online digital course offers education in 5 modules in-depth. The course spans five months. During this time, you learn to implement and execute digital campaigns on real-time projects.

You also work in groups thereby understanding the fruitfulness of teamwork and brainstorming. By the end of the course, you become astute digital marketers with thorough knowledge of the online marketing system.

The different topics covered in these five models are as follows:

• Digital Disruption
• Marketing Transformation
• Consumer Behavior And Changes
• Technology Landscape
• Digital First Approach
• Organizational Characteristics Leadership Behavior
• Customer Journey
• Brand Mission
• Social Media Content
• Customer-centricity
• Mobile Technology
• Display And Video Advertising
• Programmatic Technologies
• Search
• Google Analytics
• Introduction To Data
• Attribution, Custom View
• Technological Development
• Organizational Culture
• Integrating Digital Strategies

Avado Learning also has a digital learning journey that comprises six live virtual classes. They have intensive training for one hour per class.

The concepts covered in this course are:

• The Changing Digital Landscape
• Data And Insights
• Search Engine Optimization
• Search Engine Marketing
• Content Strategy
• Video And Display
• Remarketing
• Programmatic Advertising

There is another course which is the Digital Marketing Masterclass Series. It comprises 5 live virtual workshops with 90 minutes dedicated for each workshop.

The curriculum includes:

• The Importance Of Customer-first Marketing
• Introduction To Content Marketing
• Search & Paid Media Channels
• Social Engagement
• Working With Influencers
• Key Performance Indicators
• Campus Canvas Debrief

These courses are beneficial for anyone who wants to learn about digital marketing. Especially, for traditional marketers, and professionals who want to switch to a career in digital marketing.

Address 6A, Shenton Way, Singapore 06807 Contact + 65 6876 7908

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7. Marketing Institute of Singapore 

Marketing Institute of Singapore is another very highly rated institution that offers one of the finest digital marketing courses in Singapore. Over the years, MIS has established itself as one of the most coveted institutes for different courses.

Course Name: Integrated digital marketing strategy

The topics include:

• Introduction To Digital Marketing
• Digital Marketing Concepts And Landscape
• Consumer Behavior
• Consumer Journey & Acquisition
• Engagement
• Search Engine Optimization
• Search Engine Marketing
• Display Advertising
• Social Media
• Electronic Direct Mail
• Content Marketing
• Website Campaign Tracking
• Programmatic
• Media Buying
• Brand Safety
• Digital Strategy
• Basics Of Media Planning And Budgeting

In the 40 years of providing education, they have made an indelible impact on the education system. They have provided professionals, students, and corporate executives with high-grade knowledge. That has helped them to stay ahead of their peers. They provide placement assistance as well as soft skills training for the overall development of a student.

Address 51 Anson Road, #03/53, Anson Centre, Singapore 079904 Contact + 6563 2775 80

8. Kaplan Academy Singapore

Kaplan Academy conducts a plethora of courses for different disciplines. All of the programs contain a variety of submodules that turn you into skilled professionals in the relevant disciplines.

Apart from The Digital Marketing Program, they offer professional skills training in the following:

• Cloud Computing
• Cybersecurity
• Data Science
• Office Productivity
• Professional Development.

Kaplan Academy conducts professional courses in digital marketing. They are as follows:

• Certified Digital Marketer
• Digital Marketing Skills 1
• Digital Marketing Skills 2
• Professional Certificate In Digital Analytics
• Professional Search Engine Marketing Certificate
• Social Media Marketing Certificate

The topics covered in these courses constitute the following:

• Introduction To Digital Marketing
• Web Analytics And Reporting
• Website Development
• Lead Generation
• Web Analytics
• Search Engine Optimization
• Data Reporting And Management
• Campaign Marketing
• Search Engine Marketing And Management
• Content Marketing
• Email Marketing
• Affiliate Marketing
• Social Media Marketing
• Mobile And Proximity Marketing
• Video Marketing Strategy And Planning
• Overview Of Traditional Marketing Channels
• Inbound Marketing
• User Experience And Design
• Social Media Marketing
• Advanced Advertising Fundamentals
• Search Advertising

Highlights of the Institute

They have more than 500 programs and certification courses for different types of skill development. All of these courses incorporate the best practices and current trends to help you innovate.

The student reviews are a testament to the exemplary education provided by Kaplan. There is ample assistance for placement. Students have come from over 35 countries. They have had 65000 diploma and degree graduates from the institute so far.

Address Kaplan City Campus, Wilkie Edge 8, Wilkie Road, Level 2 Singapore 228095 Contact + 65 6733 1877

9. Lithan Singapore

Lithan Singapore needs no introduction. Their goal is to create astute online marketers to help enterprises and businesses leverage the benefits of the digital ecosphere.

The Bundle Program in Digital Marketing is of six months duration. The course fee is S$ 17000

Course Name Professional Diploma In Digital Marketing

The modules covered are as follows:

• Social Media Marketing Tools And Techniques
• Digital Marketing Analytics
• Digital Marketing Fundamentals
• Content Marketing
• Search Engine Optimization
• Search Engine Marketing
• Digital Marketing Capstone
• Leadership And Management
• Data Queries And Visualization Basics

There is a 9-week course that will implement all the best practices, strategies, and techniques of digital marketing. The expert faculty members teach the various concepts comprehensively.

The program consists of the following constituents of digital marketing:

• Content Marketing
• Content Types And Marketing
• Planning, Performance, Metrics Of Content
• Content Deployment And Management
• Google Adwords
• Facebook Campaign
• Social Media Marketing
• Mentoring Sessions

Prominent features of the institute:

They have an integrated work-study feature. It helps them to get students industry-ready even before the course is completed.

They discern the requirements of the digital space. Therefore, they equip the students with proper knowledge of several digital tools, software, and applications that help in accelerating their growth trajectory considerably.

Address 11 Eunos Road 8, #07-02, Lifelong Learning Institute, Singapore 408601 Contact + 65 6324 9730

10. Web design Course Scott Tan Singapore

The web design course by Scott tan Singapore offers affordable web design and development = courses. The trainer is equipped with in-depth digital marketing knowledge.

The course emphasizes the creation of websites and how your own website can help you to get visibility, recognition. This invariably will help your business to maximize productivity and complete their goals objectives.

The web design course in Singapore also conducts a monthly SEO Mastery course for business owners, and beginner digital marketers. Here, they offer you smart tips, strategies, and techniques of internet marketing and how to leverage the online domain to your benefit.

Address 10 Anson Road Singapore 079903 Contact + 659 630 7041

11. Media one

Media one is regarded as one of the top digital marketing courses in Singapore. It is an ISO-certified digital marketing organization that has served clients for more than a decade. They have excellent industry experience that makes the go-to training institute as well.

Different courses offered are:

• Search Engine Optimization
• Search Engine Marketing
• Conversion Rate Optimization
• Social Media Optimization And Marketing
• Content Marketing
• Email Marketing
• Branding
• Web Designing
• E-commerce

The topics for these disciplines roughly cover the following concepts:

• Google Adwords
• Display Network Campaign
• Search Network Campaign Ads
• Scheduling
• Ad Extension
• On-Page, Off-Page Optimization
• Keyword Research, Planning
• Domain Authority
• Website Auditing
• SEO Measurement Tools
• Google Search Console
• Website Structuring
• Do’s And Don’ts
• Effective Link Building
• Facebook Overview
• Engaging Customers
• Facebook Analytics, Insights, Advertising, Objectives, And Strategy
• News Feed Algorithm
• Using Third-Party Apps For Page Management

The course has been designed by individuals working in the online domain. Hence, the curriculum is aligned with the industry trends and contemporary demands of the online space.

Address 4B Craig Road Singapore 089 664 Contact + 65 6789 9852

12. Intellisoft

Intellisoft Systems offers comprehensive online training in Singapore, Africa, Middle East. Founded in 2003, it specializes in Microsoft office training, project management, IT, soft skills, digital marketing, and other specialized domains.

With 30 years of experience, the faculty aims to enhance the skill sets of students to make them technologically savvy. This will enable them to create some of the most effective campaigns.

The Digital Marketing Course Curriculum is as follows:

• Digital Marketing Overview
• Digital Marketing Techniques, Goals, Advantages, Limitations
•  Content Marketing
• Design Considerations
• Digital Marketing Strategic Considerations
• Content And Promotion
• Mobile Marketing
• Email Marketing
• Online Advertising
• Search Engine Optimization
• Keyword Research
• Social Media Marketing Considerations
• Social Media Account Insights
• Web Analytics
• Online Advertising Analytics
• Social Media Management Services
• Influencers, Reviews, And Referrals

Significant features of this training Institute:

The program is majorly practical oriented. There are several exercises, hands-on training, that you have to perform yourself.

This ensures that you understand the concepts with clarity. Furthermore, this will help you to create, structure, implement and execute digital marketing campaigns with confidence.

Address 5001 Beach Road, #06-05, Golden Mile Complex, Singapore 1995 88 Contact + 65 6296 2995

13. Impossible Marketing

Impossible Marketing comprises groups of companies. They are together considered the leading digital marketing agency in Singapore. Additionally, they offer several courses in the online domain that concerns the key components of the online marketing system.

The different digital marketing courses offered by Impossible Marketing are as follows:

• Search Engine Optimization & Marketing
• Google Ads
• Google Analytics
• Facebook Marketing
• WordPress Web Design
• Ecommerce Design And Business
•  Advanced Search Engine Optimization Course
• Understanding Google Keyword Planner
• Domain Name And Hosting
• WordPress Plugins
• On-page Off-Page
• Google Search Console
• Social Media
• YouTube SEO
• Building Links, and many others.

There are free workshops available for SEO certification, Google digital marketing, event e-commerce course, internet marketing course, online business course.

They have had several years in the industry with proven results. This means that they can provide you with the required knowledge to excel in the online domain. They are Google partners since 2014 and recognized by all the top Media companies and brands in Singapore.

Address 14A, Yan Kit Road, Singapore 088266 Contact + 65 937 401 11

14. COMAT

COMAT is an institute that offers you insight into what makes for an excellent digital marketer. You have a blended study approach and classroom training. The learning management system helps you to keep track of course content for development and news of the online domain.

Digital Marketing Training at COMAT covers the following concepts:

• Outline Of Digital Marketing
• Key Concepts And Planning
• Social Media Platforms & Considerations
• Search Engine Optimization
• Engagement, Lead Generation, And Sales
• Online Marketing, And Advertising
• Analytics
• Social Media And Sites
• Online Advertising
• Email Marketing
• Mobile Marketing

Other than the digital marketing course, the institute offers learning in the following:

• Digital Literacy & Database
• Data Science
• Cybersecurity
• Cloud Computing
• Python
• Virtualization
• Project Management
• Office Productivity
• Networking Among Others

Address 10 Anson Road #06-19 / 20 International Plaza Singapore 079 903 Contact +632 379 11

15. Singapore Management University

Singapore Management University has completely transformed the way the education system is conducted in Singapore. It has helped to provide a new way of learning with innovation, and research as pillars of the education programs. They are at the forefront of developing the education system and transforming so many lives for the better.

Course Name: Professional Certificate in Digital Marketing

Curriculum:

• Creating And Curating Display Content
• Digital Strategy
• Video Content Creation
• Copywriting
• Chatbots
• Email Marketing Essentials
• Building A WordPress Site For Conversion
• Search Engine Marketing
• Social Media Marketing

All of these modules can also be taken individually as per your choices and preferences. The course fee for a professional certificate in digital marketing is S$ 10272.

There is State of The Art facility infrastructure. There is ample assistance for placement in government as well as private firms.

You have a wide community of people from similar inclinations. It helps in the overall development of an individual and strengthens their knowledge to evolve, innovate, and succeed.

Address 81 Victoria Street Singapore 18 8065 Contact +6568 280 100

Conclusion

These are 15 of the top-most Digital Marketing Courses in Singapore that have established themselves as institutes with exemplary education opportunities.

Taking up the course in any of these institutes and following the instructions diligently will help you to become an accomplished Digital marketer in no time. Make sure that you go through the curriculum of each very carefully. Opt for the one that will help you to fulfill your objectives and preferences.