Top 5 Facebook Marketing Courses in Mumbai in 2023

Facebook marketing is a thriving field of marketing and advertising in Mumbai. Facebook gives an excellent reach to those who market their products and services on it. The most popular advice given to people who struggle to get the reach for their business is to advertise on Facebook. Marketing in Facebook is not just putting across a few words about the business. It has become a line of study. It involves identifying and targeting people who might be potential customers, developing ads and posters with audio, visuals, and infographics, follow-ups on queries and orders, and so much more. To master the vital concepts of Facebook marketing, one should take up courses from experts in the field. There are top-class institutes that provide Facebook marketing courses in Mumbai.

Do you reside in Mumbai? Are you a fresher looking for novel career streams or do you want to shift careers to bring your innovative side to light? Facebook marketing courses in Mumbai are the keys to your success doors. Before we plunge into Facebook marketing courses in Mumbai, let us know more about the concept of Facebook marketing.

Social Media, Facebook, and Mumbai

Social media is a widespread term among many genera of people. It has different functions depending upon the person who uses it and the purpose he uses it for. Youngsters use it to socialize. Business professionals use it as an advertising platform. Older people use it to connect. Social media has also played a major role in bringing everything that happens around the world to light.

The first thing that comes to our minds when we talk about social media is Facebook. Such is the impact it has created on the minds of people around the world. Thanks to Facebook, no one is kept in the dark. Anything that happens anywhere in the world, however trivial it might sound, Facebook brings it out. It is unarguably the best platform for business people and entrepreneurs to advertise themselves and their products and services to the whole world. Facebook has worldwide influence and opens the doors for clients or customers not only from all over India but abroad as well.

Mumbai, the commercial capital of India, shares some aspects of Facebook like connections, socialization, and most importantly, business. Like Facebook, Mumbai has also opened doors to the growth of many people starting from local vendors to multi-millionaires. Residing in Mumbai and mastering Facebook marketing is the perfect formula for success in a career. As said earlier, it is the right time to take up a Facebook marketing course in Mumbai to step into the world of Facebook and Social media marketing with confidence.

Facebook Marketing

There are various processes involved in the term Facebook Marketing. Each process leads to the next. One has to master each process or level to become an expert in Facebook Marketing. The processes start from the basic level to the advanced level of using Facebook as a tool for marketing and advertising. The Facebook marketing courses in Mumbai help the candidates master all these processes and evolve into efficient Facebook marketing professionals. Let us discuss the processes or levels in detail.

• Setting up a Facebook page for a business

The first-ever step towards mastering Facebook marketing is to learn to set up a business account or a page on Facebook. It might be the most fundamental yet important component of Facebook Marketing. The quality among other parameters of this page decides how many likes this page will get in the future.

• Understanding the various types of Facebook posts

Facebook contains various types of posts as people use it for different purposes. Not all posts mean business. People use it for socializing and connecting as well. They even use it for job search, recruitment, and many other purposes. Understanding the types of posts on Facebook is a great way to learn how to design a post and how to respond to other people’s posts.

• Creating a concrete strategy for the Facebook page

Any marketing process needs a good strategy to attain its goal. So does Facebook marketing. The business page requires a fool-proof strategy to sustain itself in a big forum like Facebook. This is the crucial part of Facebook marketing. Many business ventures fail to sustain in a fast-paced environment like Facebook due to a lack of proper strategies.

• Posting and advertising on Facebook

Developing ads and posts according to the needs and capacity of a business and posting them on Facebook is the next process to be completed. This is the stage wherein the potential of the business is pronounced to the intended audience. The visuals of a business post matter a lot as it carries the message to the potential clients and customers and attracts them to the company.

• Expanding the reach of the posts and ads

Now, having created an appropriate Facebook post, a successful Facebook marketing professional has to expand the horizons to the post and in turn to the business itself. This requires understanding the algorithms of Facebook and working on the posts according to the algorithms to broaden the reach of the ad or the post.

• Tracking the posts

A Facebook marketing professional’s job doesn’t end with just creating a post and forwarding it to potential clients. The posts need constant tracking to identify new clients and contacts and to ensure that old clients don’t slip away due to repetition or boredom. Care must be taken to ensure that the posts make a wider reach every single day. This contributes the maximum to the development of the business.

• Using Facebook Analytics to alter strategies or make new ones

The strategies created must be monitored over a period to ensure that they work as intended. If not, they need to be altered or replaced with new strategies. This should be done based on the tracking and using the analytics that Facebook provides. One must also keep in mind that adequate time should be given to check if the posts pick up their reach automatically. Hasty decisions regarding altering or changing the posts may impact the reach of the posts or ads as some posts might take off after a brief pause.

Facebook Marketing courses in Mumbai

Many institutes offer Facebook marketing courses in Mumbai. The top 5 institutes that offer Facebook marketing courses in Mumbai are,

1. IIM SKILLS
2. IIDE
3. Digital Vidya
4. DMTI Soft Pro
5. Freelancers Academy

1.      IIM SKILLS

IIMSKILLS is India’s leading institute that provides training and knowledge of the world’s red-hot professional skills. They offer a variety of short-term professional courses that are valued by companies all over the world. The courses they offer are

• Content Writing Master Course
• Digital Marketing Course Facebook and Social media Marketing
• GST Course
• CAT coaching

IIM SKILLS is an institute that provides several courses that are necessary to sustain in the digital world. Of them, the Digital Marketing course is the most sought-after Facebook marketing course in Mumbai. The course provides detailed training in various platforms and aspects of Digital marketing with its main focus on Facebook marketing.

Digital Marketing Course Fee  – INR 29900 +18 % GST (Fixed Stipend of 6k during Paid internship)

The course duration is 3 months and at the end of which begins a 3-month internship that provides hands-on training in Digital and Facebook Marketing. The course also provides detailed training on Affiliate marketing which is considered important to those who wish to run their website.

The course is conducted online owing to the present pandemic situation. The institute also provides adequate support to launch your own digital marketing company. It also offers lifetime placement assistance to those who wish to take up jobs in digital marketing. The instructors consider themselves as mentors to the candidates and provide personalized support to any candidate who approaches them.

They make sure every query of the students is promptly and diligently clarified. IIMSKILLS also offers training and support to the students to launch their podcasts and YouTube channels if they are interested in that line of work.

The institute offers certification and a letter of recommendation after a small qualifying quiz. The institute also offers many other international certifications like HubSpot, etc. The course fee is INR 29000 + GST. The institute also offers attractive corporate discounts and other offers.

As we said earlier, IIMSKILLS is the institute that offers the most comprehensive, effective, and hands-on digital marketing course in Mumbai at the most affordable price. For more details visit the website IIM Skills.

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2.      IIDE

Indian Institute of Digital Education or IIDE is an institute that provides comprehensive Digital and Facebook marketing courses in Mumbai. Established in 2016, it has trained more than 2000 students of many backgrounds. The institute offers Digital marketing courses in Mumbai at various levels. It offers the following courses in Digital Marketing.

• Short term Course

This course provides a broad outline of what digital marketing is all about. The duration of the course is about 6 to 12 hours. It is conducted at the convenience of the candidate. The course fee is INR 6355+ GST*.

• Advanced Certification

The Advanced certification in digital marketing course by IIDE is a 3-month long course that provides the student with the necessary knowledge in Digital Marketing to survive in the digital industry. The course offers the following.

1. 70 hours of hands-on training
2. 100% placement assurance
3. 8 live projects
4. Interview training

• Post-Graduation

This is an elaborate course in Digital marketing that is 11-months long which is claimed to be the equivalent of an MBA in digital marketing. The course offers

1. nearly 600 hours of live training
2. 13 live projects
3. 2 months internship
4. 100% placement guarantee

The course curriculum covers the following topics extensively.

• Inbound Marketing – Website creation and Search Engine Marketing and Optimisation.
• Outbound Marketing – Content marketing, Video Marketing, and Social Media Marketing
• Media Management and Automation – Email marketing, Affiliate Marketing, and Marketing Automation
• Soft skills Training
• Internship

This course is conducted in all the four centers of IIDE which are Andheri, Mulund, Churchgate, and Navi Mumbai. For more details contact at [email protected]

3.      Digital Vidya

Digital Vidya is an institute that provides professional digital courses and training in Mumbai. One of its popular courses is the digital marketing and Facebook Marketing course in Mumbai. Digital Vidya has coached many students so far and is one of the reputed institutes in Mumbai. It is also the training partner of Google and Microsoft.

• The institute offers a short-term certification course in Facebook Marketing. This is a 3- day course that covers the fundamentals of Facebook Marketing. The certification is subject to clearing a test at the end of the course.
• Digital Vidya also offers a comprehensive digital marketing course that consists of 44 modules and nearly 100 hours of live classes. The course is through online and offline modes. The duration of the course through offline mode is 3 months and can be taken during weekdays or weekends whichever is convenient to the student. This mode has face-to-face interaction. But the present-day situation challenges the offline mode of classes due to the pandemic spread. The online mode has two variants. The weekday batch is 4 months long and the weekend batch that 7 months long. It is nevertheless an effective mode of training too. The courses are live and instructor-led and highly interactive.

The curriculum consists of the following topics.

• Search Engine Optimization
• Search Engine Marketing
• Social Media Marketing
• Email Marketing
• Inbound Marketing
• Web Analytics
• Facebook Marketing

Digital Vidya Institute also offers a wide range of other short-term professional courses that help people to step into the digital world with immense confidence and knowledge. For more details contact at [email protected].

4.      DMTI Soft Pro

Digital Marketing Training Institute or the DMTI Soft Pro institute is a part of SOFTPRO, an IT training firm. Established in 2006, it has excelled in the field of corporate training and Digital Marketing. The institute also offers the best Digital marketing and Facebook Marketing courses in Mumbai.

• The institute offers Advanced Digital Marketing Diploma also known as the ADMD. The course contains 30 modules. It is offered through online mode and as a classroom course. It is a 3-months course which is conducted during weekdays and a 5-months course conducted during weekends. The classroom courses are conducted in the DMTI Soft Pro centers in Dadar, Thane, and Andheri.

The course offers training in the following branches of Digital Marketing.

• Search Engine Marketing
• Social Media Marketing
• Google Ads
• Google Analytics
• Email Marketing
• Content Marketing
• Online Reputation Marketing
• Google Webmaster Tools
• Lead Generation
• Affiliate Marketing

The course fee is INR 14,250 (inclusive of GST) for online classes and INR 23,500 (inclusive of GST) for classroom courses. For more details, contact 9833900110.

5.      Freelancers Academy

Freelancers Academy calls itself a Digital Marketing Agency rather than an institute. They treat the people who enroll for their courses as colleagues and counterparts. They offer extensive Digital marketing and Facebook marketing course in Mumbai. They offer it both online as well as in offline mode. Their agency has centers in Andheri, Thane, Navi Mumbai, and South Mumbai. Their course offers deep knowledge in Digital marketing topics like,

• SEO
• SEM
• ORM
• Google Ads
• Google Analytics
• Facebook Marketing
• Email Marketing
• Mobile Marketing
• Display Marketing
• Content Marketing
• Drip Marketing
• Influencer Marketing
• Media Buying and Planning

The course is conducted in flexible schedules- during the weekdays and weekends, to the convenience of the students. They offer an industry-accepted certification at the end of the course. 100% placement guarantee and lifetime placement assistance are also provided. Lifetime access to the training material is given. Interactive instructor-led sessions provide hands-on experience and prowess in Digital Marketing. To enroll, contact 9082006765.

Frequently Asked Questions

1.Is Facebook good for marketing?

As an ace social media platform, Facebook is an apt place for marketing products and services. Small and medium can leverage the platform to reach the target audience and convert them into potential customers to increase their sales.

2.How much does Facebook marketing cost?

On average, Facebook advertising can cost $1 for a minimum daily budget. Additionally, the average CPC for links falls between Rs.0.52 to Rs.2.3

3.How can I boost my Facebook page for free?

The best way to leverage Facebook for free is to engage with the target audience, indulge in conversations, learn about them, and make your products and services known to them. You can also expand your connection and friends by interacting more with people.

Finally,

Facebook marketing as an integral part of Digital Marketing has become a powerful medium of marketing. To master Digital Marketing skills, one needs to take one of the Digital Marketing or Facebook Marketing courses in Mumbai. Their success in the field of Digital marketing is ensured. So, if you are on the lookout for Facebook Marketing courses in Mumbai, choose one of the above institutes that offer Digital Marketing or Facebook Marketing courses in Mumbai today and share your success story with the world.