Top 10 Digital Marketing Courses In Egypt In 2021 (Updated)
Top 10 Digital Marketing Courses In Egypt
Egypt is a very well known country known as “The Land of the Pharaohs.” It is a prominent Mediterranean country known for its enigmatic cultural heritage as well as its contribution to writing, industrialization, urbanization among other key characteristics. They are home to a lot of industries requiring expertise in Digital marketing modules.
Since education has gained prime importance, Digital Marketing Courses in Egypt have enabled people to have premium quality education to give the required spur to trade and business. Some of their industries are chemicals, polymers, petrochemicals, pharmaceuticals, food processing, construction, cement, metals, consumer goods, apparel, and textile.
Below the list of 10 digital marketing courses in Egypt that provide holistic education in digital marketing to equip the students with enhanced skills and development in the digital domain.
#1. IIMSKILLS -4.9/5
IIMSkills is among the best online digital marketing courses in Egypt offering high-quality courses in different components of Digital Marketing in India and abroad. The main advantage of IIMSKILLS is that the course is premium quality and you can enroll in the institute from wherever you want.
The Digital Marketing Course at IIMSkills provides training for Master Certification from IIM Skills and 15 other essential Certification exams including Google, Hubspot, and Facebook Blueprint. It covers 40 of the most vital modules of the Digital Marketing structure.
They offer the advantage of benefiting from their exhaustive learning modules sitting in any part of the world. The mentors have more than a decade of experience in the Digital Domain and have worked with some of the most important brands and corporate organizations.
Course Name – Digital Marketing Master Course
Course duration– 3 months
Fee– 7665 Egyptian Pounds. (Approximately)
- Search Engine Optimization 25 Hours
- Content Writing 30 Hours
- Email Marketing 15 Hours
- Google Adwords 10 Hours
- Micro Video Marketing 10 Hours
- Affiliate Marketing 10 Hours
- Social Media Marketing 15 Hours
- Web Development 15 Hours
- Hands-On Assignments 120 Hours.
- Search Engine Optimization – 4 Modules
- WordPress Web Development – 2 Modules
- Search Engine Marketing – 6 Modules
- Email Marketing – 4 Modules
- Inbound Marketing – 3 Modules
- Social Media Marketing – 6 Modules
- Web Analytics – 3 Modules
- Integrated Digital Marketing Strategy -1 Modules
- Online Reputation Management- 3 Modules
- Content Writing And Blogging -3 Modules
- Media Buying – 1 Module
- Affiliate Marketing – 1 Module
- Video Marketing -1 Module
- Digital Infographic Resume Preparation- 1 Module
The Course Topics includes
- Why Digital Marketing
- Benefits of using WordPress
- Use of plugins
- Google Algorithms
- Search Console
- Indexing and Crawling
- Keyword Stuffing
- Keyword Research
- SEO influence through GMB
- Search Advertising
- Display Advertising
- Shopping Advertising
- YouTube Analytics
- Setting up your Email Marketing Channel
- Marketing Funnel
- Web Visitors Engagement
- Landing Page optimization and so many more such core concepts that help to build a sound Digital Marketing strategy.
- It is an intensive curriculum that spans 180 hours of comprehensive Digital Marketing Training with live online interactive classrooms. There are 120+ hours of assignments and 60+ hours of live training for you to grasp all the essential components of the online marketing strategy.
- IIMSKILL’s mode of training is online. You have the option of weekday and weekend batches that you can choose from. There is also the added advantage of the flexibility of choosing your time and days for the course.
- You work with tools like Facebook Ads, Facebook Insights, Google Analytics, Keyword Planner, LinkedIn Ads, YouTube Analytics, Twitter Ads, Semrush, Moz, Google Ads, Ubersuggest, Google Trend, Yoast SEO, Succuri Security among many others.
- The Institute provides you with placement support and even post-placement assistance for students. The mentors are Google Certified experts with over 10 + years of experience in the Digital Marketing domain.
- The training sessions are recorded after every class which can be useful for people who miss the session at the time of the class. They can catch up with all that has been taught in the session later in the Learning Management System. (LMS) You have lifetime access to all training sessions. There is a 24×7 Doubt resolution advantage.
IIMSKILLS Corporate Office: H B Twin Tower, 8th Floor, Max Hospital Building, Netaji Subhash Place Contact 92110 99503
Website URL – https://iimskills.com/digital-marketing/
#2.E-marketing Egypt -4.3/5
E-marketing Egypt is one of the leading companies in the Middle East that offers integrated email marketing services, coaching, and training to provide premium quality results and education in the digital domain. In short they offer some of the best digital marketing courses in Egypt. They provide training in the different elements of digital marketing.
Their courses are
- Practical E-marketing Diploma
- Digital Marketing Planning Course
- Practical E-marketing Diploma GCC
- Google Adwords Certification Course.
The digital marketing training course provides a comprehensive advanced study of digital marketing strategy to create marketing campaigns for the online domain and get ahead of your competitors.
The main objectives of the course are to understand the influence of the internal and external factors for e-marketing performances and to set goals and objectives to formulate a successful e-marketing strategy.
Online media planning and buying, setting successful key performance indicators for Digital campaign, measurement of ROI and decreasing cost of acquisition are some of the key areas that are dealt with in the course.
There is a practical e-marketing diploma which covers topics like
Marketing principles, online consumer behavior, and marketing channels, fundamentals of digital marketing, social media management, online B2B marketing, creating attractive banner ads, and placing it on websites.
The E-marketing GCC course is suited to those who want to understand the practices and tools of implementing digital marketing for your brand or business.
The courses are designed and created by some of the most eminent consultants and authority leaders in digital marketing Egypt who have successfully managed more than 500 campaigns to further digital marketing success of popular brands and organizations.
The key objectives of the courses are to give you an in-depth analysis and study of e-marketing. To deliver extensive education on boosting sales through digital marketing channels and building awareness for your niche customers, to optimize your Google AdWords account and create an integrated digital marketing strategy are some of its features.
Also, to achieve digital marketing objectives and to apply traditional marketing theories in the digital domain to create even more successful and comprehensive digital campaigns are some of the key areas covered in the course that come under the purview of the course.
There is also a Search Engine Optimization course that deals with understanding Search Engine Optimization in detail.
The course topics include
- Discovering The Tools And Techniques Of SEO
- Understanding Search Engine Algorithms
- Making SEO Friendly Websites
- Keyword Research And Analysis
- Competitor Analysis
- Content Optimization And Link Building
- Increasing Website Visitors
- Increasing Online Sales To Get Ranked At SERP Among Others.
The students have access to the different brands and organizations that e-marketing Egypt works with being a service agency for Digital Marketing.
There is practical hands-on learning for important modules like Search Engine Optimization, Web Design And Development, Social Media Marketing, Online B2b Marketing, Online Competitive Intelligence, Search Engine Marketing, And Integrated Digital Marketing Services.
The integrated DM services comprise of Search Engine Optimization, Online Press Release, Reporting Social Media Management, Paid Search, Social Media Management At Wor, Designing Website Analysis, And Managing Google Adwords And Banner Ad Campaigns.
Address 37 Amman Street, 4th Floor, El Dokki, Giza Governorate Egypt Contact +2010 99856665.
People can read about the top Digital Marketing Courses in Mumbai here
#3. Digital Marketing Academy Egypt -4.1/5
DM Academy is a Pioneer Institute offering a variety of digital marketing courses in Egypt that include the following:
- Certificate In Digital Marketing Professional
- Digital Marketing Diploma
- Social Media Marketing And Advertising
- Digital Marketing Fundamentals
- Google Advertising And Media
- Planning Search Engine Optimization Course
- Mobile Marketing Course
- Media Planning Analytics Course
- Marketing Automation And Leads Management Course.
The Certificate in Digital Marketing course is for 2 months and covers 3 key models of digital marketing in 76 hours of training. The topics include Google AdWords and media planning other than the different models of digital marketing platforms.
The course content includes
- Essentials Of Social Media Marketing
- Twitter Facebook Linkedin For Business
- Marketing Through Social Media Platforms
- Social Media Community Management
- Facebook Advertising
- Establishing Campaign On Facebook
- Digital Marketing Concepts Overview
- Difference Between Digital And Traditional Marketing
- Difference Between Different Digital Marketing Channels
- Introduction To Adwords Account Management
- Keyword Targeting
- Ad Formats Campaign
- Ad Group Management
- Budgets And Building Measurement And Optimization
- Digital Media Plan Template And Campaign
- Traffic Report
- Search Engine Definitions Glossary And Trends
- How Search Engines Work
- Indexing And Ranking Algorithms
- Keyword Research
- Competitor Analysis
- On-Page Optimization
- Google Keyword Planner Tool
- Heading And Content
- Type Of Content
- Rich Content
- Content Strategy For Search Engine
- Dynamic Content In CMS
- Optimization Of Page Optimization
- Backlink Building
- SEO Marketing Tools
- Google Analytics Monitoring
The Professional Digital Marketing Diploma is for 3 months and a hundred hours of practical learning with 10 modules and projects included.
The course content includes three phases
The Foundation phase that comprises of digital marketing orientation, Google advertising, social media marketing strategy, digital marketing planning, Analytics. The Professional Phase includes Mobile Marketing Automation, Search Engine Optimization, and Applied Project.
Then there is a Computer-Based Training. It Includes
The different social media channels and other mediums of communication like email and customer relationship management and works on delivering hands-on learning on Twitter advertising LinkedIn and other key aspects of digital marketing.
The most pertinent training in the digital marketing modules at DM arts Academy is the MSc digital marketing analytics that is a master’s degree providing very high-grade education to create digital leaders capable of creating successful digital marketing campaigns for corporate houses business organizations and brands.
The course is taught by some of the most eminent professors through workshops and interactive sessions. The course is in partnership with the Dublin Institute of technology’s College of Business and Marketing and it is one of the most highly ranked marketing in Italy institutes in the world and especially in the Middle East region.
The curriculum is ideally suited for Digital Marketing Managers, Communication Managers, Marketing Experts, And Consultants, Social Media Managers.
Some of the topics covered are
- Digital Metrics Analysis
- Value-driven Strategic Marketing
- Customer Led Marketing
- Research Campaign Planning And Budgeting
- Online And Offline Integrated Marketing Communications
- Predictive Analysis Consultancy And Research Methods
- Regulation And Governance In Digital Marketing And Digital Marketing Project.
Address 3A City Centre, Makram Ebeid, St, NASR City, Cairo Governorate Egypt Contact + 20235 21028
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#4. The Knowledge Academy Egypt 4.5/5
The Knowledge Academy is one of the most coveted training institutes offering digital marketing courses in Egypt in various curriculum ranging from project management, business analysis, data protection and compliance, business skills programming, and database Microsoft technical and others.
The institute strives to instill vital skills and knowledge in Digital Marketing to help you grow your business and make your brand and name out there in the online domain.
The course is suited to anybody who wants to improve their knowledge of Digital Marketing techniques tools want to increase their brand value through the content of PR and want to work in the Digital Marketing industry which is thriving now.
The various marketing training courses offered by the Academy are An Introduction To Marketing Training, Email Marketing, Content Marketing Masterclass, Mobile Marketing Masterclass, With Analytics Masterclass, Pay-per-click, Website Conversion Rate Optimization Masterclass, Video Training.
There are three modes of training for most of the training classes conducted by the institute. You have a classroom, live training, e-Learning and company in house training.
The course fee starts at 18,235 Egyptian pounds
Some of the topics covered in the different curriculum in Digital Marketing are
- Marketing Orientation
- Elements Of Marketing Mix
- Marketing Audit
- Setting Goals And Objectives
- Communication And Marketing Strategy
- Introduction To Email Marketing
- Creating Content
- Generating Ideas For Content
- Monetizing The Content
- Mobile Advertising Ecosystem
- Mobile Commerce
- Qr Code And Mobile Marketing
- Connecting Social Media And Mobile Marketing
- User Experience And Final Optimization among others.
Points To Consider
The key factors that make knowledge Academy one of the most important digital training institutes are there are tailored courses for your choosing. You can opt to learn about the elements of Digital Marketing according to your preference.
The courses are delivered by expert trainers with years of experience in the Digital Marketing System. They are actively involved in creating and enhancing the brand images of Corporate organizations and creating brands.
They have trained more than 2000 company clients that include Samsung, Google, HSBC, Tesla, Mercedes-Benz, Deloitte, Aston Martin ford, John Lewis among others.
Address 47 Office Building Section 1 Street 90 North New Cairo Contact +441344203999
#5.The American University of Cairo 4.4/5
The American University of Cairo, School of Continuing Education provides Digital Marketing Certification Course for professionals interested in leveraging the opportunities of digital marketing space by providing education to enhance the visibility of the brand or business online domain.
There is a career certificate in digital marketing that covers content like marketing research, strategic marketing, and digital marketing.
Digital marketing course is divided into two parts
Digital Marketing 1, the course includes
- Identifying The Structure And Components Of Digital Marketing
- Creating A Value Proposition In The Digital Marketing Space
- Setting A Digital Marketing Strategy
- Measuring Key Performance Indicators For Digital Marketing
- Plan Enhanced SEO And Brand Awareness
- Google Tools And Analytics
- Email Marketing Metrics For Email Marketing
- Developing The Digital Marketing Strategy For A Product Service Or Brand
The course duration for this digital marketing certificate is six weeks. The assessment is done through tests, quizzes, live project assignments, and other forms of evaluation. The certificate is provided by considering the overall performance and improvement of the candidate.
The Digital Marketing 2 course can be opted for after the successful completion of the Digital Marketing 1 course.
The course contents for Digital Marketing 2 are
- Identify The Components Of A Social Media Marketing Plan
- Social Media Marketing Strategy
- Content Marketing Strategy
- Customer Engagement
- Functionality Of Facebook Twitter LinkedIn And Other Social Media Tools For Lead Generation
- Paid And Non Paid Social Media Campaigns
- Metrics For A Higher Return On Investment
- Social Media Analytics And Developing Social Media Plan For Product Or Service.
The duration of the course is 12 weeks and after completion of the course, the candidates can successfully apply for different digital marketing positions.
The faculty is top-notch with vital experience in the online domain creating holistic digital marketing campaigns for brands products and big corporate organizations.
They are also adept at providing Different techniques tools and methods to entrepreneurs, and small startup owners to get an enhanced return on investment with decreased cost of acquisition.
The faculty is well equipped with the industry best practices, and requirements and therefore provides a comprehensive study of the digital marketing elements.
Address AUC Avenue Road, Cairo Governorate, 11835 Egypt Contact +20 227976862/6982
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#6.HPA Academy 4.8/5
HP Academy teaches Digital Marketing through the online system of providing relevant education in the digital marketing modules.
The digital marketing course incorporates all the important channels of Marketing like Content Marketing, Search Engine Optimization, Social Media, Online Advertising Influencer Marketing, Affiliate Marketing, and other chief modules to help businesses and individuals connect with their customers and take advantage of the multitudinous advantages of digital marketing programs.
There are six modules in the Certification of Digital Marketing at HPA Academy
- Module 1 is the study of Fundamentals of Digital Marketing and comprises 4 hours of training.
- Mod 2 is Content Marketing and it is of 8 hours duration total, with two hours being invested in explanation and six hours in practical assignments.
- Module 3 is Search Engine Optimization that teaches the various elements, definitions, glossary, content, of the Search Engine Optimization module. It comprises of 9 hours of training with 3 hours of explanation in 6 hours of practical hands-on learning.
- Module 4 delivers education on all the important details of Social Media Marketing and it is an 8 hours course with two hours in explanation and six hours in practical know-how training
- Module 5 is Email and SMS Marketing which is again a very vital part of any digital marketing strategy. the course comprises of two hours explanation and four hours a practical making it a total of 6 hours of training in the particular module
- The final module is website tracking and analysis which comprises a comprehensive understanding of Data Analytics research, competitor analysis, customer behavior. It is purely a practical based module with 6 hours of hands-on learning on the module.
The Academy strengthens your knowledge by equipping you with enhanced skill sets in the elements of Digital Marketing Concepts, Content Marketing, Search Engine Optimization, Email And Sms Marketing, Social Media Marketing, Google Adwords, Google Analytics, And Website Management.
The course is ideally suited to Marketing executive Managers, Senior Management, Business Owners, General Managers, employees of marketing departments from various sectors and anyone interested to learn digital marketing.
The training is provided in English and Arabic and you will get certification and a performance analysis report on the completion of the course and exam. The course fee is 4800 Egyptian pounds.
Address 8 Muhammad Anas Street Le Banat, El Marghenyi Heliopolis Contact +20226903875
#7. Excel R Academy
It is a Pioneer Institute that offers a variety of courses in the digital marketing domain like Data Science Certification, Statistical Analysis, Certified Business Analytics, Data Mining Tools Training, Cloud Computing, Project Management, Internet Of Things, And Digital Marketing Training.
Some of the important features of digital marketing training in Cairo Egypt is that you can avail Excel R’s exclusive Jumbo pass which is a limited period offer for students given from time o time.
There are Google ads certified trainers and 9 international certification preparations for Google Ads, Facebook Blueprint, YouTube. You also have lifetime access to self-paced learning.
The Duration of the course is 90 hours and the course fee is 18,633 Egyptian Pounds.
The course module comprises of
- Digital Marketing Overview
- Website Planning And Creation
- Search Engine Optimization
- PPC Advertisements and Google Ads
- Re-marketing Strategies
- Mobile Marketing
- Search Ads
- Online Display Advertising
- Shopping Ads
- App Installation Ads
- Video Marketing Ads
- Google Tag Manager
- Facebook Marketing
- Twitter Marketing
- LinkedIn Marketing
- Google Analytics
- Google Search Console
- Creating an Internet Marketing Strategy
- Content Writing
- Content Marketing
- Lead Generation For Business
- Email Marketing
- Youtube Marketing
- Affiliate Marketing
- Online Reputation Management
- App Store Optimization
The various Certifications training provided is for Google Ads, Video Advertising, Display Advertising, Shopping Advertising, Mobile Advertising, Search Advertising, Google Analytics, Facebook Blueprint, And Microsoft Bing.
Some of the important sub-parts that you learn in the main modules are
- How To Create A WordPress Website
- SEO Basics
- Understanding Business For Designing A Strategy
- Discussion Of E-commerce
- Return on Investment
- Difference Between Digital And Traditional Marketing
- Online Reputation Management And Handling Crisis
- Local Rankings & Google Places
- Webmaster Tools With Linux
- Windows Server
- Web Hosting Server
- Mobile SEO.
#8. Canadian Chamber of Commerce Middle East
Since its establishment in 2006 in Egypt, the Canadian Chamber of Commerce has worked towards fostering digital marketers for a successful trade and investment in different sectors.
The Institute helps you to pursue your education in digital marketing so that you can gain essential digital management skills to understand how to integrate digital marketing with your business for the greatest success of your business in the online domain.
The digital marketing diploma course is a 6 weeks duration and helps to strengthen your knowledge of various digital marketing elements to help you propel your career towards success.
The course module includes
- Introduction To Digital Marketing
- Consumer Behavior
- Online Branding
- Creating A Landing Page
- Digital Marketing Strategy
- Social Media Marketing
- Content Strategy
- Social Media Channels
- Video Marketing Tips and Trends
- Digital Strategy And Best Practices
- Google Algorithms
- Competition Analysis
- On-Page Optimization
- Off-page Optimization
- Content Marketing
- Understanding Your Target Audience
- Brand Introduction And Awareness
- Brand Storytelling
- Google Adwords, and Analytics
- Keyword Research & Tools Understanding
- Ad Auction
- Bidding Strategies
- Keyword Match Types
The faculty is experienced and provides a proper guidance to improve the knowledge and skillsets of people in Egypt so that there is cooperation in the business between Canada and Egypt in varied sectors.
Address Villa 25, Mourad Street, Off Orouba, Heliopolis Almazah Cairo Governorate 11475 Contact + 20100 100 4070
#9. Digital Vidya 4.6/5
It is the leading Institute where online Digital Marketing courses in Egypt are concerned. The Digital Marketing Course is a coveted Curriculum at Digital Vidya having trained thought leaders in the digital domain over the years.
Digital Vidya has trained 35000 + students, entrepreneurs, and professionals over the last 10 years.
The Digital Marketing course is online which comprises 44 modules, 100 hours of class, 140 assignment hours, 13 Certifications 10 + trainers and batch with 250+ placement partners. They have a dedicated placement support system with 100% assistance
Course fees –10,820 Egyptian Pounds approximately
- Search Engine Optimization 4 Modules
- Search Engine Marketing 5 Modules
- Social Media Marketing 5 Modules
- Email Marketing 3 Modules
- Inbound Marketing 4 Modules
- Facebook Marketing 2modules
- Web Analytics 5 Modules
- Other Various Digital Marketing Topics Comprise Of 15 Modules.
Internship opportunities are available through Digital Vidya and Social Media Internship with NASSCOM. Digital Vidya offers a free orientation session on Digital Marketing training for your professional advancement.
There are other specialized modules for training as well like
Specialized Training in Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Facebook Marketing, Email Marketing, Mobile App Marketing, Web Analytics, and Inbound Marketing.
Contact 080 1003 3033.
#10. Inc Academy Cairo
Inc Academy has one of the leading Digital Marketing Courses in Egypt and Social Media Training Institute that is headquartered in New York, USA, and the Middle East.
Professional Certification in Digital Academy EGP 20537, Course duration 5 days
The course includes Search Engine Optimization MasterClass, Social Media Marketing Masterclass, Google AdWords, and Google Analytics Masterclass.
After completion of the course, the candidates are provided with the certificate of completion from the academy and certificate from Facebook, Twitter, Snapchat, Google, and HubSpot.
The course is suited to managers, senior managers, IT managers, business owners & entrepreneurs, sales and customer care representatives, and anyone with the responsibility of developing or creating a digital marketing strategy for an organization of brand anyone wants to pursue a career in digital marketing.
The Social Media Marketing Masterclass is of 2 days duration and costs 16,433 EGP. It is delivered in 6 locations including Amman Jeddah
The course curriculum includes Social Media Marketing, Planning And Content Strategies For Facebook, Linkedin, Instagram, Twitter, Snapchat, Social Media Advertising, Social Media Listening, Reports, And Analysis.
Highlights of the institute
Instructor-led presentations,1-1 counseling sessions industry, case studies and ample reference materials, live projects, group exercises and assessments with project reports.
This course can benefit everyone from beginners in the Marketing field to intermediate lovely professionals with small and medium business houses.
This curriculum aims to enhance the skill and expertise in the constituents of Digital Marketing so that you can implement the different modules smoothly on a practical basis.
The other professional courses related to Digital Marketing that are offered by Inc Academy are Google AdWords, Google Analytics, Social Media Marketing, and Digital strategy
There are Corporate Training Courses also which comprise of Digital strategy and planning Masterclass, Digital transformation Workshop, Internet of Things(IoT) Masterclass, Cyber Security Master class, etc. Also, there are certification courses for Institutes like Google AdWords Certification Course, Faculty Development Programmes and Google Analytics Certification course.
Contact – +971524371377
The above digital marketing courses in Egypt are some of the top premium quality courses that impart comprehensive learning in the subject of digital marketing. If you notice their pedagogy, you will see that they incorporate a lot of practical training in their course to give you thorough knowledge on how digital marketing works in real-time when creating an actionable strategy for growth of a business or brand on the web Arena.