Best 5 Digital Marketing Courses In Canberra With Placements

If you are based in Canberra and looking for the best institutes offering digital marketing courses, then this article will surely help you make the correct decision. Digital marketing has emerged as one of the most sought-after fields in almost every sector and so requirements have risen in every organization to find a person trained in the digital marketing field. So, with such a wide scope for digital marketing, it is the best time to take advantage of this opportunity if you are looking for career growth. Here we have compared the Best Digital Marketing Courses in Canberra on basis of various factors like course modules, fees, duration, and more.

Before we start with our list of the best digital marketing courses in Canberra, let us first understand a bit about digital marketing.

What is Digital Marketing?

In simple terms, digital marketing can also be called online marketing. So, anything that is advertised online through various mediums like websites, social media handles, e-mail, online ads, and more. The list is long and there can be various ways in which a company can use digital marketing.

• A blog owner can use digital marketing to publish articles on his website and then can cross-promote them on the blog’s social media handles.
• E-mail campaigns can be utilized to build a customer base and keep them informed about the latest updates in the company or its website
• SEO is the main aspect of digital marketing and can be used to write search engine-friendly articles.

So, every organization will need digital marketing – whether it is a start-up, small-scale or medium-scale enterprise, or it is a huge profit-making company.

Why is digital marketing gaining popularity?

After the Covid-19 pandemic, businesses have turned to online modes and it can be in any way – engaging with the customers, selling their products online, using Google ads to promote their business, or maintaining a blog or website about the business.

There are many reasons for this digital marketing gaining popularity. It is quite convenient and cost-effective. Say, for example, you can run an advertisement on Facebook as per your budget and you can even choose your audience base. Even ads from Google can be customized as per your requirements and budget. Also, it is very cheap as publishing an ad in a newspaper or telecasting on television will be very expensive and you won’t be able to know who will be watching or reading your ad.

Also, Google and Facebook or any online ads have the option that shows you the reach of your advertisement. They also tell you how your advertisement is performing and suggest ways to improve the reach.

So now let us move to the list of institutes offering the best digital marketing courses in Canberra.

The first institute on the list of the best digital marketing courses in Canberra is IIM SKILLS

1.     IIM SKILLS

IIM SKILLS is one of the leading institutes providing professional online courses, with over 15000 participants trained in different courses. All the courses offered by the institute are live online sessions, that are conducted by experienced faculty members. So, whether you are based in Canberra or anywhere else, then also you can attend the classes.

• Course Name – Digital Marketing Master Course
• Course Duration – 3 Months + 2 Months Paid Internship
• Course Fees – AUD 632.07

Let us now see the course highlights of the digital marketing course offered by IIM SKILLS:

Course Highlights of the Digital Marketing Course

• Receive Master Certification from IIM SKILLS, which is a government-recognized institute. Plus, you will also receive a letter of recommendation from IIM SKILLS
• The duration of the course is 5 months divided into 3 months of live classes and 2 months of guaranteed internship.
• Get the opportunity to learn through over 15 Live Projects and more than 10 Case Studies
• Get complete support and guidance in case you want to launch your digital marketing agency after the course
• Start your podcast with Apple, Google & Spotify
• You can appear for Google, Facebook & Hubspot certifications

With each module and topic, you will learn to use the tools required to perfectly master the topic. Say for example –

For e-mail marketing, you will learn to use tools like – Sendgrid, Mailerlite, Gmass from Gmail, Mail Tester, and Campaign Builder.

For Google ads, you will learn to analyze Google Adwords, Keyword Planner, SEMRUSH, and YouTube Analytics.

The institute offers full assistance in placement after the course. As the institute leads in online digital marketing courses, they are approached by various top companies to hire the best talent. The institute has partnerships with300+ placement partners for interview support. IIM SKILLS assists their students in arranging interviews and informing candidates about job notifications.

Course Duration In Detail

The duration of the digital marketing course offered by IIM SKILLS is 5 months divided into 3 months of live classes and 2 months of guaranteed internship. You will also get the opportunity to learn practically through over 15 Live Projects and more than 10 Case Studies.

The institute also promises a guaranteed stipend of ₹ 6000 as part of your internship. Also, the internship will have flexible working hours.

The digital marketing course at IIM SKILLS has an affordable fee structure for all its courses. You can talk to our expert mentors for guidance and a more in-depth understanding of how the course is structured and taught at IIM SKILLS.

The institute has the below-mentioned courses –

• Content Writing Master Course
• Advanced SEO Course
• Technical Writing Course
• GST Certification Course
• Financial Modeling Course
• Business Accounting And Taxation Course

Contact: +919580740740, [email protected]

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Let us move to our next institute on the list of the best digital marketing courses in Canberra.

2.     University of Canberra

The University of Canberra has been recognized as the growing university in Australia and has been ranked 17th in the Times Higher Education Young University World Rankings (2022). It has topped the ACT for full-time employment and starting salary for undergraduate and postgraduate students, for a period of four years, in the Good Universities Guide (2022). The university completes its 30 glorious years this year.

The university offers many courses categorized under five different types of main subjects. The courses offered are at various levels like undergraduate, postgraduate, and higher degree by research (HDR) options. The 5 subjects are –

• Faculty of Arts and Design
• Faculty of Business, Government and Law, and
• Faculty of Education
• Faculty of Health
• Faculty of Science and Technology

The University of Canberra offers Digital Marketing as a short online course to enable you to explore various digital marketing channels and know how to reach the audience.

Course Highlights

• Classes are conducted online Live
• Course duration is 6 weeks and there will class covering about 8-10 hours per week
• The course includes learning practically through various case studies
• Classes are conducted live by experts from the digital marketing industry having relevant work experience
• You can attend weekly webinars to gain more insights on the topic

Learning Outcomes

• Successfully define your main audience and list out objectives
• Analyze Search Engine Optimisation
• Learn to develop a digital marketing strategy as per the needs and requirements of business

Course Modules

The digital marketing course offered by The University of Canberra is divided into 6 modules –

• Introduction to digital marketing
• Learning about the marketing mix
• Content marketing, SEO, and SEM
• Social media marketing, developing a social media strategy, and email marketing
• Learn to analyze the analytics and measure success
• Learn to take the digital marketing career forward and communicate the strategy

Certification

After completion of the Digital Marketing course at The University of Canberra, you will get a certificate of completion from UC Pro and earn a digital badge which you can share on your LinkedIn profile and even mention in your resume.

Course Fees

The fee for the digital marketing course offered by The University of Canberra is $1,800

3.     Monash University

Monash University offers courses in various fields and for many levels like – professional development courses, graduate courses, specialist courses, online learning, and more.

Monash University offers a Digital marketing boot camp, which is a short course for a duration of 18 weeks, conducted online.

The fees for the digital marketing short course are $ 9,500.

On successful completion of this short course, you can get academic credit for their main course in digital marketing, which is the Master of Marketing and Digital Communications.

Now, let us see the course highlights of the Marketing and Digital Communications Course offered by Monash University.

• There are two levels of courses offered as part of their Marketing and Digital Communications Course – a graduate certificate course and a master’s degree
• An online support group was created that provides various resources
• Both courses are offered online, 20-24 hours per week
• The duration of the course is 1-2 years depending on the fulfillment of various units
• After the course, apply and work in various digital market job opportunities like digital marketing specialist, digital marketing coordinator, digital marketing manager, communications adviser, marketing communications specialist, online content creator, and copywriter

The fourth institute on the list of the best digital marketing courses in Canberra is the Australian Academy of Digital Marketing.

Recommended read:

• Digital marketing Courses In Australia
• Digital Marketing Courses In Sydney
• Digital Marketing Courses In Melbourne
• Digital marketing courses In Adelaide 

4.     Australian Academy of Digital Marketing

Australian Academy of Digital Marketing offers various courses for different levels, so whether you are planning a career shift, upskill yourself or want to go through the basics, they have the course for everyone.

The institute provides Certificate, Advanced Certificate, and Postgraduate Certificate courses offered in both forms – home study and classroom courses.

Let us have a look at the course details for all the courses they have to offer, through a comparison –

The fifth institute on the list of the best digital marketing courses in Canberra is Udemy

5.     Udemy

Udemy offers many courses in different categories. They have many courses in digital marketing that you can choose from. If you want to check the list of all the courses, do visit here.

Let us see the details of one course offered by Udemy. It is The Complete Digital Marketing Course – 12 Courses in 1.

Through this course, you can successfully excel in mastering digital marketing strategies, social media marketing, SEO, youtube, email, Facebook marketing, analytics,and more.

Opportunities after the course –

• You can grow your business online
• Can make money from affiliate marketing
• Prefer to even work from home on a freelance basis
• Work as a digital marketing expert

Course Contents

The course is very exhaustive as it contains 12 different courses combined in 1 single course. The course is divided into 19 sections of 246 lectures.

The course includes topics like – Content marketing, SEO, and SEM, Social media marketing, Facebook ads, LinkedIn marketing, Google Ads, and Google Analytics. Youtube Marketing, Video Marketing, Video Production, Podcasting, and more.

For more details on the course, visit the course page

So, this was the list of the 5 best institutes offering digital marketing courses in Canberra. Now let us see some of the most asked questions regarding the digital marketing courses in Canberra.

Frequently Asked Questions

1) What are the eligibility criteria to join the digital marketing courses in Canberra?

Digital marketing courses do not require any specific skills to join the course. Whether you are a student, a working professional looking for a better career opportunity for a career shift, or a housewife, digital marketing is the course that will be a perfect choice in today’s job market scenario.

Before joining any course, it is very important that you read the course contents and eligibility criteria thoroughly before applying from the list of the 5 best institutes offering digital marketing courses in Canberra. Some institutes offer an exhaustive master’s degree in digital marketing and so they might require certain credits of subjects to be completed before you enroll for the course.

The digital marketing course by IIM SKILLS does not need any prerequisites before the course and you will get to learn from the basics to the advanced level in this course.

2) What makes IIM SKILLS one of the best institutes offering digital marketing courses?

In the list of 5 best institutes offering digital marketing courses in Canberra, IIM Skills is ranked number one.

The main highlights of the digital marketing course offered by IIM Skills are –

• Receive Master Certification from IIM SKILLS, which is a government-recognized institute. Plus you will also receive a letter of recommendation from IIM SKILLS
• The duration of the course is 5 months divided into 3 months of live classes and 2 months of guaranteed internship.
• Get the opportunity to learn through over 15 Live Projects and more than 10 Case Studies
• Get complete support and guidance in case you want to launch your digital marketing agency after the course
• Start your podcast with Apple, Google & Spotify
• You can appear for Google, Facebook & HubSpot certifications

3) If I am based out of Canberra, can I enroll in the digital marketing course offered byIIM Skills?

Yes, IIM SKILLS specializes in offering online live classes, so it is perfectly ok if you are not based in Canberra. IIM Skills also offer to choose from the weekend or weekday batches, so you can choose a comfortable timing option.

The institute also offers to watch the recorded live sessions if you want to revise the class teaching or just in case you have missed attending the session. These facilities are extremely important for any course if you are a student or a working professional. Even in the case of online classes, many times it happens that there are network issues and so you are unable to see the live class properly. In all these cases, the facilities offered by IIM SKILLS help students to learn uninterruptedly.

There is also a facility where you can ask questions in the chat box and the faculties will clarify your doubts. Also, in case you get any doubts or questions after the class, then also you can reach out to them via e-mail and your query will get addressed.

4) Is it easy to learn the digital marketing modules?

Any course is easy to understand if the guidance provided to you is proper. So, yes, digital marketing can be learned easily if it is taught well practically. The main base of digital marketing is to provide students with maximum exposure with a focus on learning practically. If a course focuses only on the theory part, then it will be very difficult for students to cope with the challenges they might face on the job.

A good course on digital marketing should include practical assignments, tasks, and case studies, followed by an internship. In this manner, students will be able to learn the concept of digital marketing easily and systematically.

Concluding thoughts on the digital marketing courses in Canberra

Through this article, I have tried to include all the possible details about the digital marketing courses in Canberra. I hope this article will help you in selecting the best institute to pursue a digital marketing course. In case you are based out of Canberra, then a few of the institutes listed in this article like IIM Skills, provide online classes that are conducted live.

Before choosing a course make sure you keep a note of a few main points –

• The main aspect of the digital marketing role is to think differently, and it involves dealing with people, understanding their minds, and then focusing on your target audience. So, make sure whichever course you choose, it should help you learn practically rather than just focusing on the theory part of the course.
• The internship is a great way to learn about the job challenges you might face and learn from them. Try choosing an institute that provides you with a guaranteed internship. IIM Skills provides 2 months of guaranteed internship. The institute also promises a guaranteed stipend as part of your internship. Also, the internship will have flexible working hours. This is one of the plus points of the IIM Skills course, and that makes it one of the top choices from all the institutes offering similar courses.
• Check and compare the fees for various institutes. You should also compare the fees charged and the course contents the institute has to offer. The fee amount should justify the course contents.
• Attend a free demo class before joining to get an idea about the teaching style of the institute.